Kingsbridge Marketing Partners Launches R.O.I. Protection Plan Direct Mail Lists and Sales Lead Program for Clients

CALABASAS, CA, Jun 19 (MARKET WIRE) --
Kingsbridge Marketing Partners www.kingsbridgelists.com -- a leading
'go-to' company for mailing, telemarketing and email lists in virtually
all consumer and b2b categories -- has launched an innovative program for
direct marketers designed to mitigate client costs during today's more
challenging economy.

Entitled the R.O.I. Protection Plan, the unique Kingsbridge program
provides clients with a free, in-house marketing list of any size from any
category with the purchase of two marketing lists of any size. As a
result, marketers who conduct direct marketing campaigns three times per
month, quarter or year will obtain their third mailing list, telemarketing
list or email list at no cost.

Says Kingsbridge CEO Scott Millar, "The company recognizes business
expenses are escalating at a record pace, making Return On Investment more
of a challenge than perhaps ever before. We've created the R.O.I.
Protection Plan out of respect for our clients, and for the direct
marketing industry at large. The plan is not a gimmick -- it is a true
cost-savings opportunity that positions Kingsbridge as more of a partner
to our clients than merely a vendor. By passing savings on to our
clients, we can effectively encourage more of their sales, and increase
profitability for our clients and for ourselves."

The Kingsbridge R.O.I. Protection Plan is available for qualified clients.
Certain restrictions apply.

About Kingsbridge Marketing Partners:

A list creation and management company established by a team of senior
direct marketing industry executives, Kingsbridge Marketing Partners
brings its state-of-the-art list development technologies to a diverse
roster of direct response and direct marketing clients.

The company's list creation and database management is powered by a
proprietary technology developed entirely in-house. The "Data 2.0
Filtering" system is capable of handling any file size -- the Kingsbridge
Multiple Database Management System has no limitation on the number of
files that can be accurately secured and managed when merge purging into
one master database; applies vigorous data enhancement and hygiene
qualification measures on every postal record, runs every single
telemarketing record through the Do Not Call List empowering telemarketing
clients with the ability to target their markets with the utmost in
confidence and certainty; updates the Do Not Call list bi-monthly; and
updates the increasing number of new area codes in three different ways:
a) Update current splits; b) Update Bad Area Code/Prefix Combination; c)
Use Zip Code to correct all area code.

The company's multi-field filtering process ensures a more efficient
Direct Marketing Campaign; its assimilation of several major databases and
exclusive opt-in/internet generated data allows the company to update data
in industry; and its Address Verification Technology allows clients to
experience a higher deliverability and an increased savings in postage
costs.

CONTACT:
SSA Public Relations
Steve Syatt
Email Contact
(818) 907-5929

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