Citizen Systems Stands behind Its Printers with Revised ``Best in Industry'' Warranty

* Reuters is not responsible for the content in this press release.

Thu Jun 19, 2008 2:32pm EDT

TORRANCE, Calif.--(Business Wire)--
Citizen Systems America builds practicality and durability into
every single product they design. Printers that work hard for
businesses that are hard at work must be able to handle the demands of
environments that are often very busy, hot, and cramped. Confident
that its printers can handle whatever comes their way, Citizen will
now offer all POS printers, including impact printers, with a
three-year warranty and all barcode label printers with a two-year
warranty.

   "We want customers to buy our printers with confidence," said Seth
Avergon, Senior Director of Marketing for Citizen Systems America.
"One of best ways to do that is to stand behind our products with one
of the best warranties in the industry. We know that our printers can
take it and we think that this warranty will help us express to our
customers just how sure we are."

   The family of barcode printers will now carry a two-year warranty
(excluding the print head, cutter and peeler). This versatile range of
printers delivers reliable performance in a wide range of
applications. Desktop printers like the CLP-521 combine ease of use,
high-speed thermal printing and great connectivity at a price that
delivers superior performance. For demanding situations there's the
new CL-S700 with a steel cabinet that will stand up to the rigors of
tough environments like warehouses, and still provide easy access and
a long list of great features.

   All of Citizen's thermal and impact head POS printers now carry a
three-year warranty. That includes printers like the new CT-S310 that
features the smallest footprint in its class, but is still packed with
features like dual interface, easy drop-in paper loading and
high-speed 150 millimeter per second printing.

   "At Citizen we take the extra step to make sure that our printers
offer reliability as well as performance," added Avergon. "That is the
reason that we can offer warranties like this on our products. If we
were not sure that these printers could take it and still deliver we
wouldn't be making these kinds of guarantees."

   For more information about these warranties and Citizen printers
please visit www.citizen-systems.com.

   About Citizen Systems

   Citizen Systems America develops and markets Citizen point-of-sale
printers, industrial printing solutions, bar code label printers,
portable thermal, high-speed line impact, specialty forms impact,
serial matrix printers and OEM printer mechanisms that are used in a
variety of industries from foodservice to retail to banking. For more
than two decades, Citizen products have set the standard for
performance, reliability and value among printers.

   A wholly independent U.S. corporation, Citizen Systems America is
the U.S. subsidiary of Citizen Systems Japan, the electronic products
affiliate of Citizen Watch Co. Ltd., Japan, the world-renowned
manufacturer of fine timepieces. Citizen Systems America's
headquarters are located at 363 Van Ness Way, Suite 404, Torrance, CA
90501 (310) 781-1460. For more information, please visit Citizen
Systems America's website at http://www.citizen-systems.com.

   Hi-res digital image available.

DeLyon-Hunt & Associates
Jo Hunt
310-375-8730
jo@delyon-hunt.com
or
Citizen Systems America Corporation
Seth M. Avergon
800-421-6516, ext. 204
savergon@citizen-systems.com

Copyright Business Wire 2008
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