Press Release |
Chevys Fresh Mex(R) Continues National Expansion
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Opens 4th San Jose Regional Location - Chevys Fresh Mex(R) to Open in Market Center SAN JOSE, Calif.--(Business Wire)-- Chevys Fresh Mex(R), a leading full-service, national casual Mexican restaurant chain, will open its newest location at 511 Coleman Avenue, San Jose, California on Monday, June 23rd. The opening represents the 96th restaurant nationwide. The originator of Fresh Mex(R), Chevys has a menu featuring fresh and innovative Mexican dishes prepared from scratch using only the freshest ingredients. From their award-winning chips and mesquite grilled salsa, to their fresh tableside guacamole and seasonal fresh fruit margaritas, Chevys Fresh Mex(R) is "Alarmingly Fresh." Chevys features nine sizzling different fajitas and serves them with their signature tortillas made by Chevys' trademark EL MACHINO(R), an authentic cast iron comal, or griddle, that turns out piping-hot, fresh tortillas for every guest. The atmosphere in the San Jose restaurant will be fun and festive with a border cantina decor that includes brightly colored walls; playful antique, Mexican vintage produce labels; starlight fixtures; and slogans interspersed on walls throughout the restaurant that showcase the personality of the restaurant. "Chevys will be a welcome addition for local dining choices. This is a great opportunity to introduce the booming Market Center community to Chevys Fresh Mex(R) cuisine and friendly, festive hospitality that are hallmarks of our national reputation," says Fred Wolfe, CEO of Chevys. "The Market Center restaurant will offer appetizers, entrees, and drinks that are unique to Chevys and which are not available at any other Mexican-style restaurants. We think Chevys will be a welcome change-of-pace from the current casual dining options available at Market Center." Chevys Market Center will be open for lunch and dinner from 11 am-10 pm. For more information please call: 916-773-2554 or visit www.Chevys.com. About Chevys Fresh Mex(R) Chevys, Inc., is a leading independent Mexican restaurant chain in the U.S., with 96 Chevys Fresh Mex(R) Restaurants nationwide. Chevys originated the Fresh Mex(R) concept in Mexican cooking twenty years ago. Fresh Mex(R) is a registered trademark of Chevys, Inc. For more information about Chevys restaurants, please visit the company's website at www.chevys.com. About Real Mex Headquartered in Cypress, California, Real Mex Restaurants is the largest full-service, casual dining Mexican restaurant chain operator in the United States with 154 restaurants in California and an additional 33 company-owned restaurants in 13 other states. They include 69 El Torito Restaurants, 68 company-owned Chevys Fresh Mex(R) Restaurants, 32 Acapulco Mexican Restaurants, 10 El Torito Grill Restaurants, the Las Brisas Restaurant in Laguna Beach, and several regional restaurant concepts such as Who-Song and Larry's, Casa Gallardo and El Paso Cantina. Real Mex Restaurants is committed to the highest standards and is dedicated to serving the freshest Mexican food with excellent service in a clean, comfortable and friendly environment. For more information please visit the company's Web site at www.realmexrestaurants.com. Real Mex Restaurants, Inc. Julie Koenig, Vice President, Marketing, 562-346-1260 email@example.com Rosemary Doody, Director of Marketing, 562-346-1255 firstname.lastname@example.org Copyright Business Wire 2008