Video: High CSI Scores Enabled by DealerSocket CRM Key to Revenue and Profit in Current...

Video: High CSI Scores Enabled by DealerSocket CRM Key to Revenue and Profit
in Current Auto Dealership Marketplace

ORANGE COUNTY, Calif., July 15 /PRNewswire-FirstCall/ -- Leading
automotive CRM provider DealerSocket, Orange County's second fastest growing
company and the 37th fastest growing nationally (Deloitte & Touche), today
announced that by leveraging the company's CRM solution, its customer base of
more 500 dealerships throughout the U.S., Canada, U.K. and Australia had
quickly and consistently raised their Customer Satisfaction Index (CSI)
scores, some by as much as 40 points during a single year.

To view the Multimedia News Release, go to:
http://www.prnewswire.com/mnr/dealersocket/33770/

-- Brian Crane, Executive Manager at Ken Garff Auto credits DealerSocket
CRM for a 10% increase in sales over the previous year and a 40 point
increase in CSI scores:

"We went from an average of 60% CSI two years ago to 100% in the past
few months," said Crane. "I attribute this directly to our ability to
follow up with unhappy customers more quickly and immediately resolve
their issues before they receive the factory survey. Saving thousands
and turning around our CSI - those are real benefits!"

-- John O'Malley, Managing Partner, Camelback Toyota:

"Finally a solution that has made a positive impact on our CSI scores.
DealerSocket has dramatically helped us improve sales and retain
customers."

-- James King, Director, Business Development Center, Mall of Georgia
Ford:

"The process we have incorporated within DealerSocket has had the
largest impact on our Sales CSI achieving an 'Ahead of Group' rating;
as compared to anything else we have done," said King. "The
DealerSocket process confirms that everyone is doing their part and it
gives us an early warning when a problem is out there. We are then able
to correct the problem before the factory survey arrives at the
customer's home, thereby, preventing a bad survey. The DealerSocket
process 'has our back!'"

"The key is to address the issues quickly that are negatively impacting
your dealership's CSI. To do that you need to understand the customer
experience immediately and respond with appropriate communications and
actions," said Jonathan Ord, DealerSocket CEO and Co-Founder. "What
DealerSocket enables is the immediate capture of those customer experiences at
the time of the sale or service, and then drives the appropriate communication
and follow up from the right person. This enables the person who is best
suited to deal with the problem to do so immediately, before any manufacturer
surveys are sent."
About DealerSocket
DealerSocket provides the most comprehensive Customer Relationship
Management solution available today in the automotive dealership market. More
than 25,000 users at over 500 dealerships throughout the U.S., Canada, U.K.
and Australia now leverage the company's CRM solution to optimize and manage
marketing activities, sales processes, customer satisfaction and retention,
and service department operations. Based in San Clemente, California, the
company has won numerous awards and accolades, including being named Best
Overall Company in the 2008 International Business Awards. DealerSocket is
recognized by Deloitte & Touche as the 37th fastest growing company in North
America. More information is available at www.dealersocket.com
Agency Contact:
Shellie Pierce
Blue Flame 6
spierce@blueflame6.com
866-860-2687

Company Contact:
Jonathan Ord
DealerSocket
jord@dealersocket.com
949-900-0300

SOURCE DealerSocket

Agency Contact, Shellie Pierce of Blue Flame 6, +1-866-860-2687,
spierce@blueflame6.com; or Company Contact, Jonathan Ord of DealerSocket,
+1-949-900-0300, jord@dealersocket.com