'Greenify' the Data Center - ATEN Technology Offers Tips to Help Network Administrators...

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Tue Jul 22, 2008 9:01am EDT

'Greenify' the Data Center - ATEN Technology Offers Tips to Help Network
Administrators Become More Environmentally Conscious with KVMs
CEO Sampson Yang Shares Perspective on Greening of IT by Leveraging KVMs

IRVINE, Calif., July 22 /PRNewswire/ -- ATEN Technology, Inc., an
innovator of high-quality KVM (keyboard/video/mouse) and remote connectivity
products to centrally manage servers, network devices and IT infrastructure,
today announced important "Green IT" tips for network administrators.  The
list is aimed at educating network administrators and their organizations on
the benefits of becoming more environmentally friendly in the data center.
    "For nearly a decade, ATEN has been at the forefront of the 'green IT'
agenda. While many companies are just jumping on the green bandwagon, we have
worked hard to ensure that nearly 100 percent of our products are RoHS and
WEEE compliant," said Sampson Yang, CEO, ATEN Technology, Inc.
    According to Yang, the company is also exploring Energy Star compliance
for all ATEN products.  "Many companies claim their products are eco-friendly
and adhere to the main principles of energy and footprint savings.  In most
cases, many companies are not following through.  However, the purchase of KVM
products can play a pivotal role in the green IT equation."    1.  Go it
Remotely -- Remote management through KVM systems is an ideal
        example of an inherent green data center tool.  These products reduce
        the need for extra keyboards, monitors and mouse devices as well as
        offer data center managers remote access to their servers for
        monitoring performance and power consumption of their hardware.  KVM
        remote management tools also enable data center managers to make
        server performance modifications remotely over the Internet.  First,
        the use of these remote KVM products lessens the environmental impact
        of having to physically travel to data centers to make changes in
        person -- this is critical for disaster recovery efforts since most
        companies maintain two data centers spread across considerable
        distances to mitigate security breaches.  Secondly, KVMs do not
        restrict remote communications to a few users, especially when an
        entire team needs to diagnose major network issues.
    2.  Cut the Clutter and Reduce Power Consumption -- In addition to
        reducing carbon emissions through performance optimization, proper use
        of KVM tools significantly reduces the physical square footage space
        and associated power required to run a data center.  This is achieved
        by optimizing rack space and eliminating the clutter, power and cost
        required to supply additional hardware.  On average, a monitor
        consumes 50W per hour.  Multiply that number by 24 x 7 x 365
        consumption.  Now, by using KVM, the number of monitors running in a
        typical data center decreases and the environmental savings quickly
        add up.
    3.  Check out the Most Environmentally Friendly KVMs -- LCD KVM switches
        that typically "slideaway" or "hideaway" within a rack actually cut
        the power consumption to 28W and 30W -- including the LCD monitor.  In
        addition to energy savings, LCD KVM switches also reduce data center
        real estate since these products tend to only take up 1U of rack space
        versus two separate units for the KVM and LCD console.  In the long
        run, this space savings further reduces materials such as the cabling,
        metal, and plastics that cause hazardous waste.
    4.  Going Green Starts on the Factory Floor -- ATEN is also taking its
        green IT approach to the manufacturing floor by using environmentally
        friendly materials.  The company is working with industry suppliers to
        research new initiatives that restrict the use of environmentally
        harmful materials in its products. As part of its on-going commitment
        to green IT, ATEN is focusing its energy to reduce harmful effects on
        the environment by going above and beyond current environmental
        compliance standards and regulations.
    5.  It's All in the Packaging -- Beyond the data center, product packaging
        is another "green" avenue. The greening of product packaging can
        reduce waste and beneficially impact the environment. Packaging that
        utilizes recyclable post-consumer materials that are biodegradable can
        truly be considered part of the "green" agenda.  For transparent
        retail packaging, biodegradable, vegetable-based plastics are more
        eco-friendly. In addition, soy-based inks and single-piece corrugated
        cardboard materials for product displays are more environmentally
        sound than recyclable plastic trays.

    Mr. Yang provides all these "greenifying" tips in more depth on the
company's dedicated section on their related initiatives on the following link
-- http://www.aten-usa.com/green.
    "From the moment our products leave the production line to their arrival
and installation in data center racks, IT managers can rest assured knowing
that their high-quality KVM solutions from ATEN are playing a pivotal role in
the greening of the data center," concluded Yang. "For ATEN, Green IT is a
long-term strategy and we hope that our peers follow suit to make our world
environmentally friendly for years to come."
    About ATEN Technology, Inc.
    ATEN Technology, Inc. is an innovator of high-quality KVM
(keyboard/video/mouse) and remote connectivity products to centrally manage
servers, network devices and IT infrastructure. The company's local and remote
server room and data center remote management solutions are widely used in SMB
and enterprise-level environments. With more than 20 years of industry
expertise and profitable growth, ATEN's product portfolio leverages a broad
range of patents.  Its leading-edge ASIC technology and VSE patents offer
network administrators the most comprehensive features and functionality to
manage growing multi-platform IT environments. The ASIC chip is one of the
company's key differentiators, as it represents the innovation that drives the
product line's capabilities, and ensures reliability and quality. ATEN has
facilities in the United States, Taiwan, Belgium, Canada, Japan and China. The
company's U.S. sales, marketing and warehouse operations are based in Irvine,
California. For more information, contact ATEN at (888) 999-ATEN or 949-428-
1111, or via the Web at http://www.aten-usa.com.
    (C) Copyright ATEN 2008. All rights reserved.
    ATEN, Altusen, are trademarks or registered trademarks of ATEN
International Co., Ltd.
    Other product or company names mentioned herein are the trademarks of
their respective owners.

     Company Contact:
     Chantel Cipriano
     ATEN Technology, Inc.
     949-428-1111 x. 1239
     ccipriano@ATEN-USA.com

     Agency Contact:
     Mark Tordik
     Springboard Public Relations
     732-863-1900 x. 207
     Mark.Tordik@SpringboardPR.com

SOURCE  ATEN Technology, Inc.

Chantel Cipriano of ATEN Technology, Inc., +1-949-428-1111 x. 1239,
ccipriano@ATEN-USA.com; or Mark Tordik of Springboard Public Relations,
+1-732-863-1900 x. 207, Mark.Tordik@SpringboardPR.com, for ATEN Technology,
Inc.
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