Verbatim Advisory Group Named As A Top Channel-Checking Research Firm
* Reuters is not responsible for the content in this press release.
MAYNARD, Mass.--(Business Wire)--
Verbatim Advisory Group announced today that Integrity Research
has named Verbatim among its three "Top Picks" in a comprehensive
study of 23 custom channel checking providers. Integrity advises
institutional investors on alternative research, and its study singled
out Verbatim for quality and insight. Channel checking is the
examination of a supply chain's upstream and downstream trends in
order to obtain primary insights about current or future company
performance.
Verbatim was the only channel checking provider ranked by
Integrity in the top three for both of the following categories:
-- Client Perception of Overall Quality. As explained in the
study, Verbatim is a more premium service that focuses on
providing in-depth interviews covering higher-level supply
chain participants. According to the study, "In Integrity's
buy side survey, clients specifically lauded Verbatim for the
overall quality of its work."
-- Uniqueness of Insight. This category is intended to gauge a
provider's ability to impart these insights from their
surveys, which in some cases means a smaller number of
respondents, but with substantially more information from each
interview.
A survey conducted by Integrity Research with 123 money managers
in the first quarter of 2008 was part of the study.
Integrity explains in the 74-page study that "Verbatim has access
to the largest team of phone-based interviewers," collectively holding
surveys in more than 16 languages in virtually all geographic regions.
The study notes that Verbatim's interviewees "have no strings attached
to the answers they provide" and are not paid to participate.
"Prior to 2000, there were only a handful of firms focused on
providing custom channel research services to the buy side," said
Michael Mayhew, Integrity's Chairman and co-author of the study.
"Today, there are dozens of firms to choose from, each bringing
different expertise and approaches." Integrity released the study to
help its clients select the best research firms.
John Strehle, Verbatim's Managing Partner, commented, "We are
pleased to see an objective study recognize Verbatim's ability to
deliver rich interviews and valuable conclusions. Our staff puts
enormous energy into gathering critical information about the channel
for each client, using processes that continue to be refined. This
study documents the benefits of our approach."
The study is available by contacting Integrity at
www.integrity-research.com.
About Integrity Research Associates LLC
Integrity is an information and solutions provider specializing in
the investment research industry. Its institutional investor clients
use Integrity's services to find new research providers and monitor
existing ones. Integrity ResearchSelect(TM) provides confidential,
customized searches tailored to investors' requirements. Integrity
covers over 1,800 research firms in the U.S., Europe and Asia.
About Verbatim Advisory Group LLC
Verbatim is an independent research provider (IRP) that conducts
proprietary in-depth interviews to drive clients' investment
decisions. Striving to understand the relative strength of a company's
or industry's business ahead of the market, Verbatim holds discussions
worldwide with a company's middle management, competitors, suppliers,
and business partners. This primary research spans business services,
consumer products & services, retail, healthcare, industrials &
energy, and technology media & telecommunications. See
www.verbatimadvisory.com for more information or call 978-897-4400 or
(London) 8700 428 200.
Verbatim Advisory Group LLC
Michael Walsh, 978-897-4400
mwalsh@verbatimag.com
Copyright Business Wire 2008
Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.



Follow Reuters