Dranoff Properties Offers FREE Smart Car as Incentive to Buying Luxury Condominium...

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Tue Jul 22, 2008 2:19pm EDT

Dranoff Properties Offers FREE Smart Car as Incentive to Buying Luxury Condominium at Philadelphia's Symphony House

PHILADELPHIA--(Business Wire)--
Forget about upgraded countertops or appliances--a Philadelphia
developer has come up with the ultimate incentive to wake up buyers,
now that gas is over $4 a gallon. Dranoff Properties is offering a
FREE Smart Car as an incentive to anyone who purchases one of the few
remaining million dollar luxury condominiums in the spectacular
Symphony House condominium tower located in Center City Philadelphia
along the city's Avenue of the Arts.

   Symphony House, which has currently sold 85% of its space,
conceived a promotion too good to be true to move the few remaining
luxury residences--for the environment and the wallet.

   "At 40 miles per gallon, a Smart Car can easily save the average
SUV driver $260 a month and reduce their carbon footprint by 6,225
pounds of carbon a year," says Carl Dranoff, President and CEO of
Dranoff Properties. "We have sweetened the deal by including a free
parking spot in the Symphony House garage, which sells for $75,000,
for each of the Smart Cars that we give out with the purchase of a
condominium. We're finding that many suburbanites were returning to
the City before gas prices increased. But the cost of commuting has
accelerated that trend. Now, you can move back to Center City, get rid
of your gas-guzzling SUV, and use the Smart Car to park just about
anywhere, all while having a less expensive, more environmentally
conscious urban living experience."

   The Smart Car offer is for a limited time, good for new sale
agreements on select Symphony House condominiums.

   "Urban living in the heart of Philadelphia is a smart choice, and
we just made it even smarter by making it more economical and
environmentally friendly."

   To receive your FREE Smart Car, call 215-735-0800 or visit
www.symphonyhousecondo.com, purchase a luxury Symphony House residence
and start driving smarter and greener today.

   To download photos, please click here:

   http://gregoryfca.com/mcd/smartcarpromo1.jpg

   http://gregoryfca.com/mcd/smartcarpromo2.jpg

   http://gregoryfca.com/mcd/smartcarpromo3.jpg

   For video and additional photos of the Symphony House Smart Car
promotion, please contact Katie Miller at 610-228-2124 OR
Katie@GregoryFCA.com.

   ABOUT SYMPHONY HOUSE

   With a world-class location, unparalleled views, inspired
architecture and interior design, and unsurpassed amenities, Symphony
House opens a new chapter in the history of Center City Philadelphia
luxury living. It's the first condominium tower to open on
Philadelphia's Avenue of the Arts, and the first Center City ground-up
condominium project completed under the control and management of its
original developer, Carl Dranoff. The Suzanne Roberts Theatre, the new
home of the Philadelphia Theatre Company, resides within Symphony
House's very footprint. Symphony House stands as an icon for the
revitalization of Center City residential living and the importance of
art and culture to the revival of the urban core. Symphony House can
be found on the Web at http://www.symphonyhousecondo.com.

   ABOUT DRANOFF PROPERTIES

   Dranoff Properties was established in 1998 to create unparalleled
residential destinations that transform and revitalize the urban core.
Led by nationally recognized visionary and urban advocate Carl E.
Dranoff, the firm specializes in developing character defining
projects that rejuvenate their neighborhoods, cities, and regions by
creating value and cultural vitality. Dranoff Properties' latest
masterpiece is the 32-story Symphony House, a completely new luxury
condominium building in Philadelphia that embraces the arts as a
trigger for urban revitalization. In addition to Symphony House,
Dranoff's portfolio of projects includes Locust on the Park, The Left
Bank, World Cafe Live, Venice Lofts and The Victor in Camden, NJ.
Dranoff's redevelopment of the Camden Waterfront, has been hailed by
the Urban Land Institute and others as a national case study that
demonstrates how creative, thoughtful development can bring declining
communities back to life. Carl Dranoff received his MBA from Harvard
University, his B.S. in civil engineering, and he was awarded an
honorary doctorate in engineering from Drexel University, which cited
him as "a nationally recognized civic leader and entrepreneur whose
work has brought a renewed sense of history to Philadelphia and urban
Americans throughout the country." http://www.dranoffproperties.com/.

Dranoff Properties
Melissa Wyatt
Director of Marketing
215-222-3300
MelissaL@DranoffProperties.com
or
Press contact:
Gregory FCA
Katie Miller
Associate Vice President
610-642-8253
Katie@GregoryFCA.com

Copyright Business Wire 2008
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