Prestige Brands Holdings, Inc. Projects First Quarter Fiscal 2009 Revenues and Net...

Prestige Brands Holdings, Inc. Projects First Quarter Fiscal 2009 Revenues and Net Income Below Prior Year; Revenue Increase of 2-4% Reaffirmed for Full Year Fiscal 2009

IRVINGTON, N.Y.--(Business Wire)--
Prestige Brands Holdings, Inc. today announced that, despite a
challenging first quarter operating environment, it expects organic
revenues to increase 2-4% for the 2009 fiscal year. The Company made
this announcement in the context of anticipated first quarter revenue
and net income declines of approximately 7% versus the prior year
comparable quarter.

The decrease in revenues for the first quarter is largely
attributable to unfavorable pricing dynamics in the cryogenic segment
of the over-the-counter wart treatment category. A secondary factor is
the continued absence of the Little Remedies(R) pediatric cough/cold
products, which were voluntarily withdrawn in the fall of calendar
year 2007.

Mark Pettie, Chairman and Chief Executive Officer said, "Despite
this quarter's expected results, we continue to anticipate full year
revenue growth within our previously stated short to medium term range
of 2-4%. We expect this performance for the full fiscal year will be
led by new product innovation and growth of our Focus Brands, which
will show solid increases in aggregate during the first quarter."

The Company previously announced that it will release its first
fiscal quarter earnings before the opening of the market on Thursday,
August 7th, and host a conference call to discuss those results that
same morning at 8:30 a.m. ET.

Forward Looking Statements

Note: This news release contains "forward-looking statements"
within the meaning of the federal securities laws and is intended to
qualify for the Safe Harbor from liability established by the Private
Securities Litigation Reform Act of 1995. "Forward-looking statements"
generally can be identified by the use of forward-looking terminology
such as "assumptions," "target," "guidance," "outlook," "plans,"
"projection," "may," "will," "would," "expect," "intend," "estimate,"
"anticipate," "believe, "potential," or "continue" (or the negative or
other derivatives of each of these terms) or similar terminology. The
"forward-looking statements" include, without limitation, statements
regarding the outlook for Prestige Brands Holdings' market and the
demand for its products, earnings per share, future cash flows from
operations, future revenues and margin requirement and expansion, the
success of new product introductions, growth in costs and expenses,
and the impact of acquisitions, divestitures, restructurings and other
unusual items, including Prestige Brands Holdings' ability to
integrate and obtain the anticipated results and synergies from its
acquisitions. These projections and statements are based on
management's estimates and assumptions with respect to future events
and financial performance and are believed to be reasonable, though
are inherently uncertain and difficult to predict. Actual results
could differ materially from those projected as a result of certain
factors. A discussion of factors that could cause results to vary is
included in the Company's Annual Report on Form 10-K and other
periodic and other reports filed with the Securities and Exchange
Commission.

Prestige Brands Holdings, Inc.
Dean Siegal, 914-524-6819

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