Music Video Games, LLC Announces Strategic Relationship With Rhino Entertainment

LOS ANGELES, CA, Jul 23 (MARKET WIRE) --
Music Video Games, LLC (MvG), an online, casual music video game company,
today announced an agreement with Rhino Entertainment, a Warner Music
Group Corp. company, under which Rhino will license original recordings
from WMG's extensive library and will advise MvG on the selection of
music and artists for use in MvG games.

"We are excited to be working with Rhino on the selection of music for our
games," said Vincent Bitetti, CEO of MvG. "This strategic agreement
ensures that we will have the high-quality, well known music we need to
achieve our goals. Our business model, game mechanics, and immersive,
console-like graphics are unique to the market."

In making the announcement, Mark Pinkus, Senior Vice President of
Strategic Marketing, Custom Product and Synch Licensing for Rhino
Entertainment, said, "Rhino has had excellent success finding new and
interesting opportunities for its artists and its catalog across a number
of innovative delivery platforms, especially in the rapidly growing video
game market. We look forward to working with David and Vincent and the
entire MvG team in developing a first-rate music experience as part of
MVG's high quality video games."

MvG was founded by David Warhol, president of El Segundo-based video game
studio Realtime Associates, Inc., and Vincent Bitetti, a video game
publishing executive and former CEO of TDK Mediactive, which was sold to
Take Two Interactive in 2004.

About Music Video Games, LLC

Music Video Games, LLC was created in early 2008 by video game veterans
David Warhol and Vincent Bitetti to develop, publish and exploit
technology and proprietary music beat matching game designs developed by
Realtime Associates, Inc., and powered by major music artists of the
past, present and future. Because the mechanics are so different from
conventional beat-matching games, MvG is pursuing patents for its novel
approach and process. The company's business model is a combination of
U.S. revenue streams for the growing casual game market and Asian market
characteristics -- including virtual goods and item-based micro
transactions. Visit www.musicvideogames.net for more information.

About Realtime Associates, Inc.

Realtime Associates, Inc. is one of the longest-established independent
video and computer game studios in operation today, and is the owner of
the intellectual property and underlying technology for Music Video
Games, LLC. Founded in 1988 by David Warhol, Realtime Associates has
released over 85 consumer products on game platforms ranging from the
Nintendo Entertainment System to the PS2, Xbox, GameCube, and PC.
Realtime specializes in the development of ESRB EC, E, E10+, and T rated
entertainment software, and has developed original titles as well as
titles based on popular cartoon and children's licenses. Past clients
include Sega of America, Electronic Arts, Midway, Acclaim, Mattel, and
THQ, among others. For more information, visit www.rtassoc.com

About Rhino Entertainment

Based in Burbank, California, Warner Music Group's Rhino Entertainment was
formed 29 years ago in the back of a Santa Monica record store, Rhino is
the world's leading pop culture label. Emphasizing flawless sound quality,
bonus tracks, informative liner notes, award-winning creative packaging,
an offbeat sense of humor and a strong social conscience, Rhino continues
to set the standard for excellence in the reissue business it pioneered in
both the physical and digital worlds. Rhino is also expanding the
definition of what a catalog music company is as evidenced by the label's
recent name and likeness representation deal with legendary band Grateful
Dead. The vast Rhino catalog of more than 5,000 CDs, videos, and digital
exclusive albums features material by Aretha Franklin, Ray Charles, The
Doors, Chicago, Black Sabbath, John Coltrane, Yes, Alice Cooper, Linda
Ronstadt, The Ramones, The Monkees, Carly Simon, Curtis Mayfield, among
many others.

Media Contact:
Tracie Snitker
Reverb Communications
209-586-1495 x104
tracie@reverbinc.com

Lellie Capwell
Rhino Entertainment
818-238-6246
Lellie.Capwell@rhino.com

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