OriginOil Debuts Breakthrough Biofuels Technology at the National Algae Association

CEO Riggs Eckelberry Discussed OriginOil's Breakthrough Technology
and Industry's Prospects
LOS ANGELES--(Business Wire)--
OriginOil, Inc. (OTCBB: OOIL), the developer of a breakthrough
technology to transform algae, the most promising source of renewable
oil, into a true competitor to petroleum, reported today its
successful first public presentation on July 17 to a
standing-room-only audience at the National Algae Association (NAA)
conference in The Woodlands, Texas.

For the first time, the company publicly discussed its technology,
business model and commercialization strategy. The presenter, CEO
Riggs Eckelberry, showed first images of an early prototype of the
Helix BioReactor(TM) indoor growth vessel (see images at
http://tinyurl.com/HelixBioReactor), and discussed the algae
industry's current status and prospects.

"I was astonished at the energy and excitement in the crowd," said
Eckelberry. "This core group is focused on tackling the algae-to-oil
challenge to deliver on algae's extraordinary potential as a
replacement for petroleum. We all agreed on the need for close
collaboration to come up with the best solutions to make this happen
sooner rather than later."

A ten-minute Q&A session stretched into a half hour of
wide-ranging discussion between the CEO and the crowd of industry
insiders and entrepreneurs. Audience members frequently returned to
OriginOil's vision of a standardized Base Module for algae oil
production, which was seen as a way to get customers started quickly,
and then scale up to full-scale systems with OriginOil's help and
technology package.

"At the NAA event, OriginOil was among a small group of
organizations that presented a new breed of innovative,
next-generation algae production systems," added Will Thurmond,
chairman of the Association's Research and Development Roundtable.
"OriginOil presented a unique lighting technology with 360 degree
coverage designed to improve the acceleration of algae growth
production for use in biofuels," said Thurmond.

The National Algae Association conference was attended by more
than 250 delegates from around the world representing emerging
technology companies including OriginOil, Algae Production Systems,
Aquatic Energy, SarTec, PHYco, Star Energy and Sunlight Direct;
Fortune 500 companies including Bayer, Lockheed Martin and Dow
Chemical; cutting-edge universities such as University of Louisiana,
and governmental agencies such as the United States Department of
Agriculture (USDA).

Barry Cohen, chairman of the National Algae Association, said,
"Riggs Eckelberry's presentation to this standing-room-only audience
underscored the need to present innovations and solutions to advance
the acceleration and growth of the algae industry today. We welcome
OriginOil's participation as a member and its plans to help sponsor
our Association."

The National Algae Association (NAA) holds quarterly forums in The
Woodlands near Houston, Texas, and plans a series of workshops and
webinars between these events. The Association's website is
www.nationalalgaeassociation.com.

About OriginOil, Inc.

OriginOil, Inc. is developing a breakthrough technology that will
transform algae, the most promising source of renewable oil, into a
true competitor to petroleum. Much of the world's oil and gas is made
up of ancient algae deposits. Today, our technology will produce "new
oil" from algae, through a cost-effective, high-speed manufacturing
process. This endless supply of new oil can be used for many products
such as diesel, gasoline, jet fuel, plastics and solvents without the
global warming effects of petroleum. Other oil producing feedstock
such as corn and sugarcane often destroy vital farmlands and
rainforests, disrupt global food supplies and create new environmental
problems. Our unique technology, based on algae, is targeted at
fundamentally changing our source of oil without disrupting the
environment or food supplies. To learn more about OriginOil(TM),
please visit our website at www.originoil.com.

Safe Harbor Statement:

Matters discussed in this press release contain forward-looking
statements within the meaning of the Private Securities Litigation
Reform Act of 1995. When used in this press release, the words
"anticipate," "believe," "estimate," "may," "intend," "expect" and
similar expressions identify such forward-looking statements. Actual
results, performance or achievements could differ materially from
those contemplated, expressed or implied by the forward-looking
statements contained herein, and while expected, there is no guarantee
that we will attain the aforementioned anticipated developmental
milestones. These forward-looking statements are based largely on the
expectations of the Company and are subject to a number of risks and
uncertainties. These include, but are not limited to, risks and
uncertainties associated with: the impact of economic, competitive and
other factors affecting the Company and its operations, markets,
product, and distributor performance, the impact on the national and
local economies resulting from terrorist actions, and U.S. actions
subsequently; and other factors detailed in reports filed by the
Company.

Release Summary:

OriginOil, Inc. (OTCBB: OOIL), developer of a breakthrough
technology to transform algae into a true competitor to petroleum,
reported today its successful first public presentation on July 17 to
a standing-room-only audience at the National Algae Association (NAA)
conference in The Woodlands, Texas.

Keyword Tags:

algae culture, algae for oil, algae oil, biofuel, biofuel
production, national algae association, oil from algae, originoil,
phyco, riggs eckelberry, sartec, will thurmond

OriginOil, Inc.
Press Contact:
Patti Caron
Toll-free: 877-999-OOIL(6645) Ext. 643
International: +1-424-202-6944
Fax: 424-203-2044
pr@originoil.com
or
Investor Relations Contact:
Tom Becker
Toll-free: 877-999-OOIL(6645) Ext. 641
International: +1-424-202-6944
Fax: 424-203-2044
ir@originoil.com
www.originoil.com

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