CyraCom Announces Expansion of Translation Business

* Reuters is not responsible for the content in this press release.

Wed Jul 23, 2008 8:01pm EDT

TUCSON, Ariz.--(Business Wire)--
The leading provider of language services to healthcare has
announced a dramatic expansion of its translation and localization
division to better fit the needs of a burgeoning language services
market that is demanding better options.

   "We are investing heavily in technology, as well as in deeply
experienced project management, compliance specialist, quality
management and account development teams to take our translation
services to the next level," President and CEO Jeremy Woan said
Tuesday.

   Enhanced CyraCom offerings include:

   --  Expansion of cutting-edge translation memory (TM) technology
        to achieve higher levels of quality, consistency and cost
        control across large and complex jobs

   --  Investment in workflow automation to streamline complex
        projects from client order through delivery of fully validated
        translation into multiple languages to client specifications
        on time

   --  Health plan and health insurance compliance expertise:
        Specialists help clients navigate California health plan and
        health insurance regulations SB 853 and insurance regulation
        2538

   --  Customized style selection process to ensure large projects
        meet client expectations

   Betty O'Keefe, director of translation services at CyraCom, says
the growth plan reflects the company's commitment to efficient and
intelligent business practices.

   "We're not adding bureaucracy," O'Keefe said Tuesday. "These
tactical investments position us to be exceptionally adaptive,
responding smoothly and quickly to the rapidly changing needs of our
clients and the marketplace. Our team offers a hands-on, personal
partnership for a more customized service."

   About CyraCom

   CyraCom earned national recognition from InfoWorld magazine for
cutting-edge and innovative technology developments. The company also
was named to Inc. 500's list of fastest growing privately held
companies in the United States.

   The company has more than 1,000 loyal clients in leading
healthcare institutions across the U.S. In translations, CyraCom has
served clients spanning 17 industries, including Life Sciences with
emphasis on Health Plans, Insurance Providers, Hospitals, Clinical
Trials and Research Studies.

   CyraCom holds a board position with the Association of Language
Companies (ALC), creating awareness and setting standards among
language service providers. The company also is a corporate member of
the American Translators Association (ATA), and the California
Association of Health Plans, and is sponsoring the 23rd annual CAHP
Conference in Palm Desert, California, October 20-22.

   Companies interested in learning more about CyraCom's translation
services can email translation@cyracom.com, or call 800-713-4950.

CyraCom, Tucson
Pamela Wagner, 520-232-1657
www.cyracom.com/?PageId=826

Copyright Business Wire 2008
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