Metromix.com Presents The Music Lounge at Hard Rock Hotel Chicago
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Third Annual VIP Lounge Set to Feature Exclusive Performances By Mark Ronson,
Samantha Ronson, Danny Masterson, Sharon Jones and the Dap Kings and Ben Jelen
NEW YORK, July 28 /PRNewswire/ -- The BMF Media Group, in association with
Hard Rock Hotel Chicago and presenting sponsor Metromix.com bring back the
iconic Music Lounge in Chicago from August 1-3, 2008 for its third consecutive
summer. The Music Lounge Presented by Metromix.com is a three-day "VIP +
Artist retreat" exclusive to artists and those attending the Lollapalooza
festival. Artists and guests attending The Music Lounge Presented by
Metromix.com on the 4th floor of the hotel will not only enjoy celebrity
gifting from Diesel, Cafe Bustelo, Skullcandy, Eastsport, LifeStyles Condoms,
Stanton, Blue Microphone, and Belkin among others, they will also enjoy spa
Glossed and Found and Red 7 Salon treatments and makeup services provided by
MAC. In addition to stopping by a live tattoo parlor to get some ink, guests
can jam out to Guitar Hero or live music by NYC's DJ Jesse Marco. Artists will
also get to chat with Metromix.com and Diesel at Diesel'sU:Music Studio who
are doing interviews at the lounge.
The Eastsport Cafe presented by SPIN Magazine will be the perfect place to
enjoy meals while catching up on e-mails and relaxing. This all green cafe,
located on the 2nd, will be catered by China Grill and features a selection of
refreshments from Bustelo, Red Bull, FIJI Water, FUZE, Newcastle, Ciroq and
Don Julio.SPIN Magazine will also conduct artist interviews and gifting from
the Cafe. The SPIN Acoustic Stage, also on the 2nd floor, will be a space for
different musical artists to perform. Environmentalist Ben Jelen will be a
regular onstage performing during the weekend as well as other artists such as
Ferras, The Black Lips, Jason Aaron, Tally Hall, Marnie Herald, Butch Walker,
Ruby Rivers, Alla, Krista, andTrevor Minear.
The partying continues into the night with exclusive Rock the Vote Late Night
Parties (where many top talent will be doing PSAs), including an Angels and
Kings VIP room. Angels and Kings bring the party back to their club where they
are hosting the official Music Lounge Afterparties.
The Music Lounge Presented by Metromix.com Nighttime schedule includes:
* Rock The Vote Late Nights, Friday, August 1st from 10pm-2am
-- DJ Mom Jeans (Danny Masterson)
-- Sharon Jones and the Dap-Kings
* Rock The Vote Late Nights, Saturday, August 2nd from 10pm-2am
-- DJ Samantha Ronson
-- DJ Mark Ronson
-- Spankrock
* Rock The Vote Late Nights, Sunday, August 3rd from 10pm-2am
-- Chromeo
-- more artists TBD
* Angels and Kings Afterparty, Friday-Sunday, 2am-4am
The Music Lounge Presented by Metromix.com Overview
Dates: Friday, August 1 - Sunday, August 3, 2008
Daytime Hours: 11am-5pm
Eastsport Cafe: 11am-5pm
SPIN Acoustic Stage: 11am-5pm
Venue: Hard Rock Hotel Chicago
Address: 230 North Michigan Avenue, Chicago
Sponsors of the Music Lounge Presented by Metromix.com include:Metromix.com,
Eastsport,Ben Jelen Foundation, Hard Rock Hotels International, FUZE, Diesel,
Angels and Kings, Rock the Vote, New Castle, Cafe Bustelo, SPIN Magazine,
Skullcandy, Sara Lee, Ciroq, Don Julio, West Elm, Red Bull, China Grill,
Clandestine, Red 7 Salon, Stanton, FIJI Water, LifeStyles Condoms, and Blue
Microphone.
About The BMF Media Group
The BMF Media Group is a highly creative New York City-based strategic firm
specializing in custom music, entertainment and out-of-the-box branding
campaigns that create buzz and launch products to today's hard to reach
tastemakers and influencers. Its clever contributions to event marketing stem
from several similar events in the past such as The Chrysler Studio at
Sundance, Blondie's Rock 'n Roll Hall of Fame Induction Party and most
recently Amnesty International's "Make Some Noise" benefit concert. The BMF
Media Group has worked with numerous entertainment clients and brands such as
ck IN2U, Hard Rock Hotels, BLENDER Magazine, Sirius Satellite Radio,
International Music Feed, Metromix, China Grill, Cafe Bustelo, RHOTO V and
BMI.
About Metromix
Metromix is a national network of local entertainment websites that targets 21
to 34 year-olds and provides information on where to go and what to do.
Formed through a joint venture between Tribune Interactive and Gannett Co.,
Inc., two of the country's largest media companies with newspapers, TV
stations and websites in the nation's top markets, Metromix is currently
operating in 17 markets and is planning rapid expansion into nearly all of the
top 30 markets. Metromix has received a number of awards, including EPpy
Awards for Best Entertainment Site and Best Overall Design as well as a
Digital Edge Award for Best Advertising Program. The network currently
attracts over 2.5 million monthly unique visitors and generates nearly 26
million monthly page views.
About Hard Rock Hotel Chicago & Hard Rock International
Located on Chicago's famous Michigan Avenue, Hard Rock Hotel Chicago offers a
hotel experience unlike any other, combining a rich architectural legacy with
contemporary amenities. Hard Rock Hotel Chicago is among Hard Rock
International's few urban hotel locations under its umbrella of 125 Hard Rock
Cafes and nine Hotels/Casinos in 48 countries, making Hard Rock International
one of the world's most globally recognized brands. Beginning with an Eric
Clapton guitar, Hard Rock owns the world's greatest collection of music
memorabilia, which is displayed at its locations around the globe. Hard Rock
is also known for its collectible fashion and music-related merchandise, Hard
Rock Live performance venues and an award-winning website. In addition to the
two flagship Seminole Hard Rock Hotels and Casinos in Tampa and Hollywood,
Fla., Hard Rock Hotels/Casinos are located in Las Vegas, Biloxi, Orlando,
Chicago, San Diego, Pattaya and Bali. Additional hotel and casino projects
have been announced in Macau and Penang, both scheduled to open in 2009; Palm
Springs, Atlanta and Panama, scheduled to open in 2010; and Dubai, scheduled
to open in 2011. Hard Rock Park, located in Myrtle Beach, is the world's
first rock 'n' roll theme park. Hard Rock International, Inc. is owned by
Seminole Hard Rock Entertainment, Inc. For more information on Hard Rock,
visit http://www.hardrock.com.
http://www.bmfmedia.com
SOURCE Hard Rock International
Media, Joyce Sevilla of EFG, +1-310-432-0020 x108, or cell, +1-917-570-4947
(from July 31-August 4), joyce@efgpr.com, or Page Jeter of EFG,
+1-310-432-0020 x106, or cell, +1-323-440-6024 (from July 31-August 4),
page@efgpr.com; or For artist/talent inquiries, Judy Miller Silverman,
+1-323-662-3865, judy@motormouthmedia.com, or Brendan Telzrow,
+1-773-395-6526, telzrowb@gmail.com, or Heathcliff Berru, +1-323-662-3865,
heathcliff@motormouthmedia.com; or For sponsorship inquiries, Bruce Starr,
+1-212-591-0101, bruce@bmfmedia.com, or Brian Feit, +1-917-523-8181,
brian@bmfmedia.com
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