SportsLine Founder Brings Online Sports Entertainment to the Open Era with the Launch...

SportsLine Founder Brings Online Sports Entertainment to the Open Era with the Launch of Open Sports

OPEN Sports Puts the Ball in Sports Fans' Court with Opportunity
to Participate in the Design of the World's Best Sports Destination
DEERFIELD BEACH, Fla.--(Business Wire)--
Mike Levy, founder of CBS SportsLine.com, announced today the
launch of OPENSports.com, a next-generation sports site that will
re-define the sports fan's entertainment experience. OPENSports.com
launched in BETA with the first set of tools and content for the 2008
NFL season. The site is a comprehensive platform of products and
services that brings together breaking sports news, social media
tools, user generated content and multimedia applications to create
the ultimate community-oriented destination.

OPEN Sports is creating a site to meet consumers demand for
everything sports, from stats and games to news and commentary.
e-Marketer (July 24, 2008) estimates that total revenues for US sports
sites will reach $2.96 billion in 2012, up from $1.49 billion in 2007.
OPEN Sports will continue to roll out additional tools and content for
all major sports - starting with NCAAF, NHL, NBA and continuing into
2009 with NASCAR, PGA TOUR, March Madness and MLB - as well as niche
sports like MMA, Poker and more.

"Seeing an opportunity to build something by and for every sports
fan, we launched OPENSports.com to provide a new way to engage fans
with sports content and community. We are focused on serving each and
every sports fan with a next-generation experience that is guided by a
user-first philosophy, deep content and new and innovative
applications," Levy says. "We will empower our users to make OPEN
Sports their personal sports site."

OPEN Sports users will be able to compete against other passionate
fans with next-generation fantasy games. In addition, users have the
ability to participate in a new kind of social experience around
gameday, get the latest sports news and information from the best
national and local sources, and keep their friends and other sports
fans informed by uploading relevant videos, photos and stories. Users
can even become their own sports editor - organizing and seeing the
content most relevant to them.

About OPEN Sports

OPEN Sports is led by Mike Levy, the founder of CBS
SportsLine.com, Rob Phythian, the founder of Fanball.com, and other
key executives and advisors including former E-Trade CEO Christos
Cotsakos, former Office Depot Chair & CEO David Fuente, Dr. Salomon
Melgen, CEO of Vitreo-Retinal and Peter Pezaris, CEO of Multiply. OPEN
Sports' mission is to serve every sports fan with a next-generation
experience that is guided by a user-first philosophy. Leveraging its
cutting-edge platform, OPEN Sports is delivering a new approach to
sports entertainment that enables fans to connect, inform and
participate in a passionate community through its deep content,
diverse programming and new and innovative applications.

If you would like more information about OPEN Sports, or if you
would like to schedule an interview with Mike Levy or other members of
the OPEN Sports management team, please contact Don Silvestri, VP of
Marketing & Public Relations at 954.312.3337 or Rogers & Cowan via
email at pr@opensports.com.

OPEN Sports
Don Silvestri, VP of Marketing & Public Relations
954-312-3337
or
Rogers & Cowan
pr@opensports.com

Copyright Business Wire 2008