Giving Press Releases More Press

LOS ANGELES, CA, Aug 05 (MARKET WIRE) --
www.jumpintotomorrow.com, a new website that lists and honors
breakthrough technology and innovative thinking from business to cooking,
and safety technology to biotechnology, welcomes its newest breakthrough
technology: Marketwire's search engine optimization (SEO) for press
releases.

"Targeting press releases in the past was more art than science," said Sam
Spear, jumpintotomorrow.com's CEO. "But with Marketwire's SEO technology
(www.marketwire.com), they've added science to their talents. For 26
years, Marketwire, a North America-based global newswire, has helped
companies and individuals channel the telling of their stories, but with
this sort of tactical innovation under their belts, the people who want
and need to know about a story are finding out about it in the online
places they instinctively go. Now news issuers can take advantage of SEO
without having to know anything about HTML coding. It's about getting the
right message to the right audience at the right time, and with this
technology, Marketwire has not only cracked the code on something that
has traditionally been elusive, they're seizing upon a market and
audiences in these increasingly populated online spaces in a unique and
compelling way."

"With the Internet referenced as today's primary source of information, we
are pleased to offer our clients the power of SEO for press releases, and
we are delighted that it's one of jumpintotomorrow's newest featured
innovations," said Paolina Milana, Marketwire vice president of marketing.
"Given their breadth of featured breakthroughs, it's a real honor to be
included with all these other types of incredible work."

In addition to aggregating breakthroughs in an array of categories, the
site also hands out an award for the Technology of the Day(TM). "Our
visitors come for the Technology of the Day, but they stay to check out
the multitude of amazing other breakthroughs with which the site is
populated," Spear added.

Visitors can also group items on the site to exclusively see just those
items they want to buy or just those companies they may want to invest in,
or the innovative causes they would like to learn more about, among other
things. "We want to be the gathering place where breakthroughs live," said
Spear, "and though we aim to make what's on the site objective rather than
subjective, some may feel we didn't get it right. Which is why every
technology is eligible to be voted on -- visitors can endorse what they
think deserves more attention by clicking on the voting banner at the top
of every technology page. The one receiving the most votes each week wins
our Technology of the Week(TM) award.

"Our mission is simple: to bring a larger audience to great ideas and
technologies that are making a difference in the world. Sometimes that
difference comes in the form of a product, other times it takes the shape
of a service, and still other times it's just a wickedly great idea.
Marketwire's SEO for press releases is a perfect example of that, raising
the bar for those in the world of business communications. Taking it one
step further, beyond all this amazing work there is something bigger to
these ideas than all of us. We not only marvel at that every single day,
we find it unstoppably inspiring. Every single day."

To get the latest breakthroughs via email: Breakthrough Technology Alert:

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To submit your breakthrough technology, go to:
http://www.jumpintotomorrow.com/form/.

To see the site on your mobile phone, go to
http://www.jumpintotomorrow.com/mobile.

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