BNET.com and Portfolio.com Collaborate to Deliver Authoritative Management Content...

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Tue Aug 5, 2008 9:02am EDT

BNET.com and Portfolio.com Collaborate to Deliver Authoritative Management
Content to Business Executives
Partnership Includes Portfolio.com's Executive Features and Business Travel
Tips and BNET's Popular Video Franchises Business Book Briefs and Dog & Pony

SAN FRANCISCO, Aug. 5 /PRNewswire/ -- BNET (www.bnet.com), a Web site that
provides information and tools to help business managers succeed at work, and
a property of CBS Interactive, along with Portfolio.com, the online
counterpart to Conde Nast Portfolio, today announced a new partnership to
jointly offer business articles and video content to working professionals.
The new partnership reflects both Web sites' commitment to expanding their
editorial footprint with best-in-class content designed for management
professionals.
    Through the partnership, both sites will exchange and host each other's
articles and video content on their respective sites.  BNET will provide a
library of its video content including popular shows such as:  Dog & Pony, a
profile of successful founders and entrepreneurs; Best Practices, solutions to
everyday management problems; Business Book Briefs, a brief 5-minute synopsis
on best-selling books; and At the Whiteboard, key business concepts in 3
minutes or less.  Portfolio.com will provide its in-depth articles including
Business Travel Features and Executive Features.  Additionally, BNET will host
some of Portfolio.com's videos including Moments of Brilliance, executive
interviews; Business Travel Tips; and Top Stories on Portfolio.com.
    "We're excited to partner with Portfolio.com, which offers such a unique
big-picture perspective on the business world," said Greg Mason, senior vice
president and general manager of CBS Interactive's business network.  "As one
of the most visited business Web sites, BNET is committed to delivering
quality and informative content for managers dedicated to succeeding in their
work life."
    "Portfolio.com has become a daily news resource for the business
community, and teaming up with BNET allows us to extend our commitment to
bringing valuable and useful information to both the business and general
interest reader," said Ari Brandt, general manager at Portfolio.com.
    About BNET.com
    BNET, a property of CBS Interactive, provides managers practical, trusted
resources for the business challenges they face every day, and effective
techniques for moving their companies and their careers forward. A top 10
business site, BNET offers award-winning original content, as well as one of
the largest business libraries available on the Web.
    About CBS Interactive
    CBS Interactive, a division of CBS Corporation, is the premier online
content network for information and entertainment.  Its portfolio of leading
brands, which include CNET, CBS.com, CBSSports.com, GameSpot, TV.com, BNET,
and Last.fm span popular categories like technology, entertainment, sports,
news, and business.  With more than 150 million people visiting its properties
each month, CBS Interactive is a top 10 web property globally.
    About Conde Nast Portfolio.com
    Portfolio.com is the online counterpart to Conde Nast Portfolio, the new
business magazine launched in April 2007. The site provides insight into the
day's top business stories, with analysis from bloggers and columnists on a
diverse range of business topics, from hedge funds to politics to Hollywood,
as well as editorial content and photography from the magazine.
SOURCE  CBS Interactive

Jenifer Concepcion, CBS Interactive, +1-415-344-2441,
jenifer.concepcion@cnet.com; Sarina Sanandaji, Conde Nast Portfolio,
+1-212-286-6898, sarina_sanandaji@condenast.com
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