Charter Connects Customers with Online Loyalty Shopping Program Powered by Mall Networks

"Live it With Charter" loyalty program now offers members bonus
rewards, shopping discounts, and special offers
LEXINGTON, Mass.--(Business Wire)--
Mall Networks, the leading provider of merchant-funded loyalty
shopping solutions, today announced that Charter Communications, Inc.
has adopted the Mall Networks merchant-funded loyalty shopping
solution to help drive its new loyalty program, "Live It with
Charter"(TM). Live It with Charter(TM) is a free program which offers
members an opportunity to earn and redeem points for Charter products
and services, prizes, and entries into sweepstakes. Due to the
positive customer response to the pilot of the program in Charter's
East Division, Live It with Charter(TM) is now available to all
Charter customers.

"Live It with Charter(TM) is all about appreciating our loyal
customers, and we needed a program that would excite them. The Mall
Networks solution is the perfect fit because it's unmatched by any
other offering - it's a flexible on-demand solution that provides
unique value to our members and helps us reward our most loyal
customers to make Live It with Charter successful," said Phil
Bellaria, Vice President, Customer Loyalty. "We appreciate our
customers, and we are excited to offer this program nationwide."

Members of Live It with Charter(TM) earn points for subscribing to
Charter services or by shopping through the loyalty shopping program.
Every time a member shops through the online mall, they can earn up to
15 points per dollar spent. These points can be redeemed for Charter
products and services, prizes and entries into sweepstakes. Prizes
awarded in the past range from apparel to high definition televisions
and exciting vacations from more than 20 programming partners
including Disney, Fox, Oxygen, Food Network and many others.

"Live It with Charter(TM) is an exciting new offering for Charter
members packed with great deals, prizes, and services," said Ben
Kaplan, COO of Mall Networks. "Charter not only wanted to provide a
best-in-class loyalty program, but also unparalleled flexibility to
make it as easy and efficient as possible for its members to earn and
redeem points from a wide variety of merchants and deals. With the
Mall Networks loyalty shopping solution in place, Charter customers
will benefit from a compelling, personalized and secure shopping
experience."

Mall Networks provides innovative multi-channel loyalty shopping
solutions that increase revenue, strengthen customer loyalty, and
improve member engagement for a range of industries such as financial
services, airline and hospitality, and loyalty programs. Organizations
like JPMorgan Chase, Verizon, and Spirit Airlines extend and enhance
their loyalty programs by offering merchant-funded bonus rewards to
their customers whenever they shop online and in-store across more
than 700 leading merchants. The success of these programs has been
driven by innovations from Mall Networks including:

-- Self-learning personalization for offers and merchants

-- Flexible user segmentation, brand management and dynamic
content targeting

-- Cross-merchant search displaying the most relevant products,
offers and merchants from across the Mall Networks merchant
network

-- Integrated emarketing to drive repeat visits and targeted
campaigns

-- On-demand loyalty shopping platform with click-level
transaction tracking and end-to-end reconciliation

About Charter Communications

Charter Communications, Inc. is a leading broadband communications
company and the third-largest publicly traded cable operator in the
United States. Charter provides a full range of advanced broadband
services, including advanced Charter Digital Cable(R) video
entertainment programming, Charter High-Speed(R) Internet access, and
Charter Telephone(R). Charter Business(TM) similarly provides
scalable, tailored, and cost-effective broadband communications
solutions to business organizations, such as business-to-business
Internet access, data networking, video and music entertainment
services, and business telephone. Charter's advertising sales and
production services are sold under the Charter Media(R) brand. More
information about Charter can be found at www.charter.com.

About Mall Networks

Mall Networks is the leading provider of merchant-funded loyalty
shopping solutions that increase revenue, strengthen customer loyalty,
and improve member engagement for a range of industries including
financial services, card issuers, airline and hospitality, affinity
organizations and loyalty programs. Featuring an integrated network of
more than 700 world-class online and bricks-and-mortar merchants, Mall
Networks' multi-channel shopping solutions and flexible, on-demand
platform power personalized online and in-store shopping programs for
more than 30 million consumers. Industry leaders including JPMorgan
Chase, Upromise, Verizon, Shop.org, Spirit Airlines, Virgin, and
NASCAR rely on Mall Networks to build loyal, profitable customer
relationships. Mall Networks is headquartered in Lexington, Mass. For
more information, visit www.mallnetworks.com.

PalPR
Amy Paladino, 781-772-1005
amypal@comcast.net

Copyright Business Wire 2008