Leads360 Integrates with Prime Debt Soft to Expand Presence in Growing Debt Industry

Partnership showcases how industry is moving from mortgage
integrations to debt resolution
LOS ANGELES--(Business Wire)--
Leads360, the market leader in the lead management software
industry, announces its integration with debt settlement software
provider Prime Debt Soft. The mortgage industry's decline has been
disastrous for many companies, but Leads360 continues to flourish as
it expands into the next growing industry, debt.

While mortgage originations have decreased by 18% in 2008,
according to the Mortgage Bankers Association, the debt settlement and
consolidation industry is booming. To capitalize on this growing
trend, Leads360 has adapted their business model and steadily expanded
its customer base with growing debt resolution providers.

By integrating with Prime Debt Soft, the premier software used by
debt settlement and counseling companies, Leads360 will quickly
establish a dominant position in the debt resolution market. Leads360
currently serves more than 30 debt settlement companies and expects
that number to expand to more than 100 before the end of the year.

The partnership has been highly anticipated and welcomed by the
debt industry. The integrated solution known as "DebtSuite," allows
customers to receive, contact and manage heavily indebted consumers
from the moment they enter an Internet inquiry to the point at which
they are able to regain financial solvency.

Nick Hedges, SVP of Strategy at Leads360, is excited for the
opportunity: "As the debt industry grows, we continue to see an
increasing number of inquiries from debt resolution companies.
Leads360's partnership with Prime Debt Soft enables us to provide a
highly efficient process to enroll consumers and start them along the
path to financial freedom and capitalize on a booming market."

For more information about this partnership or DebtSuite, please
contact Leads360 at 888.508.4462 or visit www.Leads360.com.

About Leads360 Inc.

Leads360 is the market and technology leader in Web-based customer
acquisition and lead management solutions. We enable buyers and
sellers of consumer Internet leads to achieve unparalleled return on
investment. Our clients can realize maximum lead value through our
purpose-built technology, success-driven training, highly responsive
support team, and superior intelligence surrounding lead performance.
Leads360 currently manages more than 14,000,000 leads and serves over
500 clients in the most competitive business-to-consumer industries.
For more information, visit www.leads360.com.

About Prime Debt Soft

Prime Debt Soft software provides full scale automation for
processing enrollments for your debt settlement or consolidation
business. Starting from quote generation and document management,
Prime Debt Soft leads you all the way to successful negotiation and
settlement. To learn more visit www.PrimeDebtSoft.com.

Leads360
Avi Fischer, 310.256.2943
afischer@leads360.com

Copyright Business Wire 2008