LifeLock(R) Develops Comprehensive Fraud Advisory Board
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Board Designed to Reveal New Identity Theft Trends TEMPE, Ariz.--(Business Wire)-- Designed to provide LifeLock(R) with new insight and unrivaled expertise, LifeLock, the industry leader in identity theft protection, has developed a comprehensive group of fraud and privacy experts. The LifeLock Fraud Advisory Board will not only provide insight on identity theft and fraud trends but also new consumer threats and emerging industry solutions. "When LifeLock started three years ago, we had a goal of creating an advanced group like this," said LifeLock CEO Todd Davis. "I am excited to see what information is brought forth from these diverse individuals we have brought together, not only related to the crime as it exists now, but also knowledge of additional points of consumers' vulnerability." The Fraud Advisory Board is composed of nine board members: -- Souheil Badran- Senior Vice President and General Manager of eCommerce Solutions for First Data. With Badran at the helm, First Data eCommerce Solutions enables businesses to transact securely in an eCommerce and Card Not Present environment and tailors to the unique needs of conducting commerce in the digital age. -- Robert Blattberg - Professor of Marketing and Director of the Center for Marketing Technology and Information at the Tepper School, Carnegie-Mellon University. Blattberg has authored several books, including the Marketing Information Revolution (Harvard Business Press) and Customer Equity (Harvard Business Press). -- Frank Caruana - LifeLock Director of Consumer Products. Caruana has been a leader in the introduction and development of innovative and significant product launches to the banking industry, including balance transfers, industry's first NO FEE Gold Card, MasterCard Business Card/Procurement Card, Transaction Level Processing, Risk Based Pricing, Shoppers Assurance/Warranty Extension, Optimization Software, and Anti-Money Laundering risk scores. -- Ori Eisen - Founder and Chairman of the 41st Parameter. Eisen spent the last 10 years in the information technology industry. His background includes an in-depth application of innovative solutions for preventing business-to-consumer e-commerce fraud. -- Tim Grace - CEO and President of BasePoint Analytics. BasePoint has pioneered the successful introduction of fraud analytics in the mortgage industry. Grace has spearheaded BasePoint's strategy to deliver advanced fraud prevention solutions and services for lenders, investment banks and due diligence firms. -- Joel S. Lisker: Senior Vice-Chairman of Dudinsky Lisker & Associates, LLC, a Washington, D.C., based business development and political consulting firm. Previously, Lisker served as Senior Vice President for Security and Risk Management for MasterCard International, where he was instrumental in developing technical solutions and strategies to thwart the efforts of organized crime, and also as head of Corporate Security, with responsibility for safeguarding MasterCard employees, premises and property throughout the world. Lisker has also worked for the FBI as a Special Agent against domestic terrorist groups and Senior Trial Attorney in the U.S. Department of Justice Criminal Division. -- Bruce Lowthers, Jr. - General Manager and Senior Vice President of Global Software Services for Fidelity National Information Services. Within the United States its software platform is responsible for processing over 80% of the country's debit card transactions. -- Kevin Mitnick - Considered "World's Most Famous Hacker," and author of several books on fraud and criminal methods. With more than 15 years of experience in exploring computer security, Mitnick is a largely self-taught expert in exposing the vulnerabilities of complex operating systems and telecommunications devices. -- Lyn Porter - Senior Director of Global Merchant Risk Management for PayPal, where she is responsible for Global Policy as it relates to Merchant Risk, Merchant Monitoring and Merchant Loss Prevention. Previously, she was the Vice President of Risk Operations for First Data Corporation, Cardservice International. These members represent diverse specializations in areas such as fraud detection and management, cyber-crime, regulatory and law enforcement, risk analytics and consumer advocacy. Members will meet twice a year, beginning in October. With the Federal Trade Commission showing a 16% increase in identity theft and fraud complaints from 2006 to 2007, LifeLock has created the Fraud Advisory Board in order to stay ahead of the crime. As the industry leader in identity theft protection, LifeLock requests on behalf of its clients that the national credit bureaus place fraud alerts on its members' credit files, and requests that members' names be removed from pre-approved credit card offer and junk mail lists. LifeLock provides other services: WalletLock, eRecon and TrueAddress. LifeLock is backed by a $1 million service guarantee. About LifeLock(R) Famous for its CEO giving out his Social Security Number in advertising and national press, the company is experiencing strong growth. Located in a secure facility in Tempe, Arizona, LifeLock(R) (www.lifelock.com) is a private company backed by Goldman Sachs, Kleiner Perkins Caufield and Byers, as well as Bessemer Venture Partners. LifeLock was the winner of the 2008 American Business Awards for Best Magazine Advertisement and Best Radio Advertisement. The company was named recipient of the Red Herring 100 Global Award as one of the Top 100 start-ups in the world and was listed among the finalists for the Best Places to Work in 2007 by the Phoenix Business Journal. Most recently, LifeLock was awarded both the Hot Growth Award from bizAZ, and also the azFast 15 Award from the Arizona Business Magazine. LifeLock, Tempe Jason Ovitt, Executive Director, Public Relations 480-307-1909 Jason.email@example.com Copyright Business Wire 2008
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