Keynote Streaming Perspective Selected by Microsoft and CCTV to Monitor Performance...

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Wed Aug 27, 2008 8:00am EDT

Keynote Streaming Perspective Selected by Microsoft and CCTV to Monitor Performance of 2008 Beijing Olympics Streaming Video


   --  Keynote's Global Test and Measurement Network Monitored the
        Performance of More Than Two Thousand Hours of Olympics
        Coverage on MSNOlympics.com on MSN

   --  CCTV Selects Keynote Streaming Perspective to Monitor Olympics
        Video Quality in China
SAN MATEO, Calif.--(Business Wire)--
Keynote(R) Systems (Nasdaq:KEYN), the global leader in on-demand
mobile and Internet test & measurement solutions for continuously
improving the online experience, today announced both Microsoft and
CCTV selected Keynote Streaming Perspective(R) for robust performance
monitoring of streaming video of the 2008 Olympic Games in Beijing.

   Keynote was selected by Microsoft to monitor the performance of
2,200 hours of streaming video of the Olympic Games on NBCOlympics.com
on MSN in the U.S. as a result of Keynote's ability to expand the
Streaming Perspective product to include Microsoft Silverlight 2.
Additionally, CCTV, the company that originates much of the Olympics
coverage from China, also selected Keynote Streaming Perspective to
ensure the protection of the copyrighted online streaming video of the
Olympic Games.

   The Beijing Olympics generated more streaming video, both live and
on-demand, than any other event in history with a wider variety of
sports delivered to more audiences than in any previous Olympics.

   Silverlight, Microsoft's cross-browser, multiplatform plug-in for
delivering the next generation of media experiences and rich
interactive applications via the Web, enabled Olympics fans to not
only watch and pause thousands of hours of live Olympics coverage
online, but also offered rewinding and replaying capabilities for
viewers to re-live historic Olympics moments or catch the technicality
they may have missed.

   "We are pleased to have worked with Keynote to test and monitor
the performance of the Olympics video coverage streamed via
Silverlight 2 on NBCOlympics.com on MSN," said Brian Goldfarb, Group
Product Manager, Developer Platforms team, Microsoft Corp. "Keynote's
deep understanding of our technology requirements and our companies'
commitment to customers helps ensure we are delivering an exceptional
experience to our online viewers."

   Keynote Streaming Perspective measures the quality and reliability
of streaming media the way end users experience it. With operational
monitoring, performance trending and competitive benchmarking,
Streaming Perspective gives users the reliable performance data needed
to deliver an excellent user experience every time. From connect time
to rebuffer events, Streaming Perspective provides the true picture of
the audio and video stream delivery. It gives users the insight needed
for infrastructure planning and provides the most effective early
warning system to help resolve performance and availability issues in
real time.

   "We're pleased to have worked with both Microsoft and CCTV on such
a historic event," said Umang Gupta, CEO of Keynote Systems. "This
year marks the most ambitious effort to enhance and expand the
experience of the Olympics by bringing thousands of hours of live
streaming video online. Both Microsoft and CCTV demonstrated their
commitment to the end-user experience by working with Keynote's global
test and measurement network to ensure viewers are able to enjoy their
favorite Olympics moments."

   "Streaming video for the Olympics was no easy task," said Jian
Bai, manager of IPR Technic at CCTV.com. "Keynote Streaming
Perspective allowed us to effectively manage the copyrighted Olympic
streams and ensure our online viewers were able to experience the
excitement of being the hosts of today's greatest athletes from around
the world."

   About Keynote

   Keynote Systems (Nasdaq "KEYN") is the global leader in on-demand
test & measurement solutions for continuously improving the online
experience. As an independent and trusted third-party, Keynote
provides IT and marketing executives with an unbiased view into their
Internet services from around the world. For over a decade, Keynote
has been providing measurement data and testing capabilities that
allow companies to understand and improve their customers' online and
mobile experience. Keynote has four test and measurement businesses:
Web performance, mobile quality, streaming & VoIP, and customer
experience/UX. In addition, Keynote's industry analysis group called
Keynote Competitive Research publishes proprietary studies measuring
customer experience and service levels across a wide range of
industries.

   Known as The Mobile and Internet Performance Authority(TM),
Keynote has a market-leading infrastructure of 2,500 measurement
computers and mobile devices in over 240 locations around the world.
Keynote also maintains one of the most representative panels of online
users consisting of 160,000 consumers. Keynote's on-demand,
hassle-free infrastructure allows businesses to access services they
need, when they need them to pinpoint and fix mobile quality and
Internet problems before they impact customers.

   Keynote helps over 2,800 corporate customers become "the best of
the best" by helping them improve online business performance and
mobile communications quality. Keynote's customers represent top
Internet and mobile companies including American Express, BP,
Caterpillar, Dell, Disney, eBay, E*TRADE, Expedia, Microsoft,
SonyEricsson, Sprint, T-Mobile, Verizon and Vodafone.

   Keynote Systems, Inc. is headquartered in San Mateo, California
and can be reached at www.keynote.com or by phone in the U.S. at (650)
403-2400.

   Keynote, The Internet Performance Authority, Perspective and
WebEffective are registered trademarks and The Mobile and Internet
Performance Authority and True Experience are trademarks of Keynote
Systems, Inc. Other trademarks are the property of their respective
owners. (C) 2007 Keynote Systems, Inc.

Keynote Systems, Inc.
Dan Berkowitz, 650-403-3305
dberkowitz@keynote.com
or
Citigate Cunningham
Leslie Johnson, 415-618-8740
ljohnson@citigatecunningham.com

Copyright Business Wire 2008
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