New Release of Privia From SpringCM Adds Support for Salesforce.com AppExchange

Latest Version of Leading Bid and Proposal Lifecycle Management Solution
Simplifies Data Exchange with Leading CRM Application and Adds Other
Productivity Enhancements

STERLING, Va., Aug. 27 /PRNewswire/ -- SpringCM(TM) Inc, the leader in
on-demand document management and workflow, announced today the availability
of significant enhancements in a new version of Privia, its industry-leading
bid and proposal lifecycle management solution. The highlight of this version
is the integration with Salesforce CRM that simplifies information exchange
between the two systems and significantly enhances opportunity-management
capabilities while increasing efficiencies. The new version of Privia
integrated with Salesforce CRM is now available on the Force.com AppExchange
at http://www.salesforce.com/appexchange.
Opportunity information is typically captured in CRM systems such as
Salesforce CRM. If an organization decides to pursue a sales opportunity, the
information typically needs to be manually re-entered into a proposal
management system, often leading to errors, delays and missing information.
Through this integration, at the click of a button any data related to an
opportunity can be quickly mapped to Privia and imported either individually
or in groups. Furthermore, the specific fields that need to be exchanged can
be selected individually, enabling a high level of relevancy based upon roles
within an organization.
"Thousands of salesforce.com customers are using the Force.com AppExchange
to extend SaaS applications throughout their enterprises," said Clarence So,
chief marketing officer at salesforce.com. "As critical sales opportunity
information is captured within Salesforce CRM, customers can now use
SpringCM's Privia to seamlessly take advantage of this data in the proposal
process while transferring status information back to the opportunity manager
as needed. The tight integration between SpringCM and Salesforce CRM will
drive customer success through efficiency gains and improved information
management in the proposal process."
"As anyone involved in responding to complex proposals knows, the right
opportunity information and automation of repetitive tasks are critical to
increasing win rates," said Steve Maier, vice president and general manager of
the Government Solutions Division of SpringCM. "Through tight integration with
Salesforce CRM, the latest version of Privia is a part of our ongoing
commitment to make the capture and proposal management process easier and more
efficient for our customers while increasing the quality of proposals."
Other productivity enhancement features of the new release include:

-- Label & Field Editor with show/hide capabilities, giving users the
ability to rename fields and dynamically add new fields to enhance
relevancy and context of information in proposals
-- Documented XML Web Services API with support for Dashboard (read-only)
and Manager (update) access extended to support new User-Defined
Database Fields feature
-- Composite yet understandable view of pipeline and opportunity data for
easier situational awareness and decision-making
-- Faster search and file upload capabilities

"We share much of our account and opportunity information between Privia
and Salesforce CRM," said Jason S. Erdman, director of business development at
The Analysis Corporation. "Until the release of this automated data exchange
capability from SpringCM, we had to manually enter data into both systems
while trying to ensure each system had the same, up-to-date information. This
manual process was not only time-consuming but also prone to errors. Now we
can seamlessly exchange data between the two solutions, which will help us
save time and ensure consistent data. We estimate we will save approximately
eight hours per week with this new capability."
Maintaining its commitment to delivering the best delivery model to its
customers, SpringCM offers the new version of Privia as either on-premises or
via Software-as-a-Service (SaaS).
About Privia by SpringCM
SpringCM is the recognized market leader in enterprise-class, on-demand
content management. Based in Sterling, VA, the Government Solutions Division
of SpringCM is a provider of virtual workspace software that integrates
workflow, document management, communication and collaboration features into a
unified application that seamlessly integrates with the Microsoft desktop.
Privia(R) by SpringCM(R), is the leading bid lifecycle management software for
businesses bidding on state, local and federal government contracts. For more
information about Privia by SpringCM, please visit http://www.springcm.com.
About the Force.com Platform and AppExchange
The Force.com platform (http://www.force.com/) reinvents the traditional
development, deployment and distribution of any business application.
Developers, customers and partners can use Force.com to easily create and
deliver a new generation of Software-as-a-Service applications. Force.com
allows applications to be easily shared, exchanged and installed with a few
simple clicks via the Force.com AppExchange marketplace, enabling all the
innovation that Force.com unleashes to be easily distributed to the entire
Software-as-a-Service community.
The Force.com AppExchange economy continues to expand, with thousands of
customers installing applications via the AppExchange. Customers of all sizes
can quickly and easily extend the benefits of Software-as-a-Service business
applications throughout their enterprises using the Force.com AppExchange,
found at http://www.salesforce.com/appexchange/.
SOURCE SpringCM

Heidi Rosenberg of Nadel Phelan, Inc., +1-831-440-2405, heidi@npipr.com, for
SpringCM