MTV Networks Wins Four Imagen Awards

Comedy Central, MTV and Nickelodeon Take Home Awards Honoring Influential
Latinos in Television

NEW YORK, Aug. 27 /PRNewswire/ -- MTV Networks (MTVN), a unit of Viacom
(NYSE: VIA, VIA.B), took home four Imagen Awards during a ceremony in Beverly
Hills on August 21:
-- "Best Television Actor:" Carlos Mencia, of COMEDY CENTRAL's "Mind of
Mencia"
-- "Best on Air Advertising:" MTV's "Tu Pride: Silvestre" campaign
-- "Best National Informational Programming:" Nickelodeon's "Nick News
with Linda Ellerbee: I'm American, They're Not"
-- "Best Children's Programming:" Nickelodeon's "Go, Diego, Go!"
The awards recognize the influential presence of Latinos in the
television, film and advertising industries, while encouraging positive and
accurate portrayals of Latino characters and storylines.
"Diversity and inclusion are part of the DNA of MTV Networks; it drives
our success and our goals both onscreen and off," said Judy McGrath, MTVN
Chairman and CEO. "We are thrilled and honored to receive this recognition
from Imagen."
In "Mind of Mencia," Carlos Mencia skewers the current and the cultural,
putting controversial issues through his own filter to make the topics funny
and relevant via monologues, man-on-the-street interviews and interaction with
the studio audience. Since its premiere in July 2005, "Mind of Mencia" has
taken on issues such as ethnic stereotypes, race relations, immigration, war
and family.
"Tu Pride" is a series of unscripted, mini-documentaries featuring young
Latinos who are making a positive change in their communities and in the
world. The real people featured in the campaign are reflective of MTVN
viewers: all are a new generation of leaders, making their mark in some way.
From law students to artists to military personnel, "Tu Pride" is all about
the culture, lifestyles and experiences of today's Latino youth.
The Nick News with Linda Ellerbee special "I'm American, They're Not,"
took an in-depth look at the complex lives of children born in the United
States to undocumented immigrants. The kids are American citizens, but the
parents are not and are subject to deportation.
"Go, Diego, Go!" follows the adventures of eight-year-old bilingual animal
rescuer, Diego. In each episode, Diego receives a call for help at his Animal
Rescue Center in the rainforest. With help from his friends, high-tech
gadgets and viewers at home, Diego identifies and locates the animal in
trouble and the adventure begins. Diego's cousin Dora also makes guest
appearances in the series.
About MTV Networks
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's
leading creators of entertainment content, with brands that engage and connect
diverse audiences across television, online, mobile, games, virtual worlds and
consumer products. The company's portfolio spans more than 150 television
channels and 350 digital media properties worldwide, and includes MTV, VH1,
CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Noggin, The N, AddictingGames,
Neopets, COMEDY CENTRAL, Spike TV, TV Land, Atom, GameTrailers and Xfire.
SOURCE MTV Networks

Mark Jafar, +1-212-846-8961, mark.jafar@mtvstaff.com, or Jake Urbanski,
+1-212-846-6888, jake.urbanski@mtvstaff.com, both of MTV Networks