First Financial Bankshares Names Randy Christian as Senior Vice President of Marketing...

First Financial Bankshares Names Randy Christian as Senior Vice President of
Marketing and Advertising

ABILENE, Texas, Aug. 27 /PRNewswire-FirstCall/ -- First Financial
Bankshares, Inc. (Nasdaq: FFIN) has named Randy K. Christian as Senior Vice
President of Marketing and Advertising. Christian will work with First
Financial's family of ten community banks and its trust company to develop and
execute branding, advertising and marketing programs.
"We look forward to benefiting from Randy's wealth of experience and
creative ideas in marketing and advertising," said F. Scott Dueser, Chairman,
President and CEO. "Randy brings to us an impressive track record of positive
results in marketing and advertising, and he has been an outstanding community
leader in Lubbock. We are pleased to have him as a key member of our senior
management team."
Christian is a highly experienced Texas marketing and advertising
executive, having owned or managed agencies in Lubbock, Texas, for more than
20 years. He most recently served as President and CEO of RC&P Marketing,
Advertising and Public Relations, with offices in Lubbock and Amarillo.
Christian has developed advertising and branding campaigns for several
well-known organizations. He brings a long track record of community
leadership having served on the boards of the United Way, Lubbock Chamber of
Commerce, Lubbock Advertising Federation, Covenant Health System Foundation
and the Joe Arrington Cancer Center. He is a graduate of the University of
North Texas.
Headquartered in Abilene, Texas, First Financial Bankshares is a financial
holding company that operates ten separately chartered banks with 48 locations
in Texas. The bank subsidiaries are First Financial Bank, N.A., Abilene,
Albany, Clyde and Moran; First Financial Bank, N.A., Eastland, Ranger and
Rising Star; First Financial Bank, N.A., Cleburne, Burleson, Alvarado and
Midlothian; Hereford State Bank, Hereford; First Financial Bank, N.A., Mineral
Wells; San Angelo National Bank, San Angelo; First Financial Bank, N.A.,
Southlake, Bridgeport, Boyd, Decatur, Keller and Trophy Club; First Financial
Bank, N.A., Stephenville, Granbury, Glen Rose and Acton; First Financial Bank,
N.A., Sweetwater, Roby, Trent and Merkel; and Weatherford National Bank,
Weatherford, Willow Park, Aledo and Brock. The Company also operates First
Financial Trust and Asset Management Company, N.A., with five locations and
First Technology Services, Inc., a technology operating company.
The Company is listed on The NASDAQ Global Select Market under the trading
symbol FFIN. For more information about First Financial Bankshares, please
visit our Web site at http://www.ffin.com.
Certain statements contained herein may be considered "forward-looking
statements" as defined in the Private Securities Litigation Reform Act of
1995. These statements are based upon the belief of the Company's management,
as well as assumptions made beyond information currently available to the
Company's management, and may be, but not necessarily are, identified by such
words as "expect," "plan," "anticipate," "target," "forecast" and "goal."
Because such "forward-looking statements" are subject to risks and
uncertainties, actual results may differ materially from those expressed or
implied by such forward-looking statements. Factors that could cause actual
results to differ materially from the Company's expectations include
competition from other financial institutions and financial holding companies;
the effects of and changes in trade, monetary and fiscal policies and laws,
including interest rate policies of the Federal Reserve Board; changes in the
demand for loans; fluctuations in value of collateral and loan reserves;
inflation, interest rate, market and monetary fluctuations; changes in
consumer spending, borrowing and savings habits; and acquisitions and
integration of acquired businesses, and similar variables. Other key risks
are described in the Company's reports filed with the Securities and Exchange
Commission, which may be obtained under "Investor Relations-Documents/Filings"
on the Company's Web site or by writing or calling the Company at
325.627.7155. Except as otherwise stated in this news announcement, the
Company does not undertake any obligation to update publicly or revise any
forward-looking statements because of new information, future events or
otherwise.
SOURCE First Financial Bankshares, Inc.

F. Scott Dueser, President and CEO of First Financial Bankshares, Inc.,
+1-325-627-7155