Springbok Services Now Offers Private Label Prepaid Cards

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Tue Sep 2, 2008 8:00am EDT

New Prepaid Card Loyalty Program Enables Organizations to
 Strengthen Brand Visibility and Channel Card Redemption among Target
                               Audiences
ENGLEWOOD, Colo.--(Business Wire)--
Springbok Services announced today that it now offers private
label prepaid cards for its corporate clients. Springbok designed its
new private label prepaid cards to be fully customizable, allowing
clients to most effectively promote their organization and strengthen
their brand among their target audiences.

   While Springbok's prepaid cards can be used at practically any
location, Springbok's newest private label offering enables end-users
to redeem the cards only with a specific merchant or group of
merchants as determined by the client. This directs all funds back to
the locations of choice and optimizes the success of a client's
loyalty program. Springbok's private label prepaid cards require no
changes to a merchant's point-of-sale (POS) system and the private
label cards solely reflect the client's brand.

   "Unlike other prepaid card programs, Springbok's private label
cards give our clients' exclusive branding and controlled redemption
options. These advantages channel measurable results for myriad
corporate brand awareness activities, such as marketing campaigns and
incentive programs," said Sarah Grotta, executive vice president of
business development, Springbok Services. "Springbok's private label
cards can increase clients' revenues and at the same time enhance
loyalty among customers. This is a powerful approach to positively
motivate behavior."

   Springbok uses state-of-the-art technology and is one of the only
prepaid card vendors to provide an all-encompassing service offering
from program development and card fulfillment to transaction
processing and reporting. When a private label card is used at a
participating merchant the information is sent directly to the
Springbok system to verify the merchant and the transaction amount.
The Springbok system then approves the purchase and sends the
information back to the merchant's POS. All of this is done
automatically within seconds.

   For more information about Springbok private label prepaid cards,
call +1-877-300-4272.

   About Springbok Services, Inc.

   Established in 1998, Springbok Services provides customized,
multi-touch prepaid MasterCard(R) card and prepaid Visa(R) card
programs to positively motivate behavior and enhance loyalty among
corporate employees and/or their customers. Springbok is the leading
prepaid card provider that offers complete lifecycle management of
prepaid card programs from program development and card fulfillment to
transaction processing and reporting. The company is SAS 70 and PCI
compliant and supports more than 5,500 clients, including 225 of the
Fortune 500. Springbok, headquartered in Englewood, Colorado, is a
founding member of the Network Branded Prepaid Card Association
(NBPCA). For more information, visit http://www.springbokservices.com.

Springbok Services
Michelle Chase, 303-409-4136
michelle.chase@springbokservices.com

Copyright Business Wire 2008
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