Advan Announces Strategic Refocusing and Ownership Change
* Reuters is not responsible for the content in this press release.
ROSWELL, Ga.--(Business Wire)--
Effective September 1, 2008, Advan LLC becomes a wholly-owned
subsidiary of Sipcam Agro USA, Inc. The move is part of an ongoing
strategic revitalization to focus Advan on meeting the needs of key
U.S. distributor customers.
The Advan product family, which includes traditional and
biorational products for the professional turf and ornamental,
specialty agriculture and home and garden markets in the U.S. and
Mexico, remains unchanged. Core Advan personnel will continue to serve
customers while providing ongoing continuity and expertise for future
expansion of the product portfolio.
"There is a tremendous opportunity for the Advan range of
biorational products in the organic and conventional markets," Advan
President and Chief Executive Officer Andy Lee said. "The organic
market is one of the fastest growing sectors of the U.S. food
industry, with sales of organic food and beverages rising from $1
billion in 1990 to around $24 billion this year. Advan products allow
growers to achieve cost-effective production, while meeting the
demands of consumers.
"With the resources of Sipcam Agro USA behind it, Advan is well
positioned to meet the needs of key distributors," Lee added. "Our aim
is to be a trusted and reliable supplier, offering differentiated
solutions that add real value. Advan will act as a launch platform to
bring exciting new offerings from global partners to the U.S. market."
Notes for editors:
-- Advan LLC was formed in 2005 by Mitsui & Co. of Japan and the
Sipcam-Oxon Group of Italy and owned 50:50 by their respective
U.S. subsidiaries, Certis USA and Sipcam Agro USA. The company
is headquartered in Roswell, GA.
-- As of September 1, 2008, the Advan Customer Service number is
1-866-429-0887 and the fax number is 770-587-4437.
-- This release appears digitally in the 'News' link at
www.AdvanLLC.com and the 'Press Releases' link at
www.sipcamagrousa.com.
For Advan LLC
Tim Zech, 770-335-3015
tzech@sostram.com
Copyright Business Wire 2008
Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.



Follow Reuters