Sword ciboodle cited as a strong performer in enterprise CRM suites by independent...

Sword ciboodle cited as a strong performer in enterprise CRM suites by
independent analyst firm

ciboodle a "good fit" for those looking for a business process approach
to CRM

CHICAGO, IL, Sept. 2 /PRNewswire/ - Sword ciboodle, provider of
customer-oriented business software and services, today announced that it has
been named as a strong performer in enterprise CRM suites by independent
analyst firm, Forrester Research. Sword ciboodle was among the select
companies invited by Forrester Research to participate in its August 29
report, "The Forrester Wave: Enterprise CRM Suites, Q3 2008".
The report states, "ciboodle (formerly Graham Technology) has pushed into the
CRM market with focus on the intersection of business process modeling,
customer service, and customer interaction management."
The report also states, "As enterprises begin to understand the importance of
truly integrating end-to-end customer-facing processes from front office to
back office, they are turning to solutions with native BPM capabilities that
can support highly unique - and flexible - process flows."
In particular, the Forrester report noted that ciboodle is "a good fit for
buyers who are looking for a vendor that can bring business process acumen to
solving customer-service centric CRM challenges." Furthermore, ciboodle
received the highest score in the report for time-to-value.
"It is a fantastic achievement to have entered the enterprise CRM suites Wave
as a strong performer," said Paul White, EVP sales and marketing, Sword
ciboodle. "It is also very encouraging to see the recognition given to
process-based CRM solutions, an approach that has always been at the core of
ciboodle's offering."
Sword ciboodle is the award-winning business-process-driven CRM software
product for multi-channel contact centers. Targeted primarily to large
companies in sectors such as banking, insurance, utilities, telecommunications
and retail, it is the only BPM-based CRM product that enables all service
channels natively from a single platform.
The Forrester Wave evaluated 35 CRM solutions and focused on 14 products in
the enterprise suites category. This is the latest industry analyst report to
feature ciboodle - the company has featured extensively on analyst reports and
evaluations over the years, and this history can be viewed at
www.ciboodle.com/reviews.

About Sword ciboodle

Sword ciboodle helps improve the way large organizations interact with their
customers. The combination of award-winning, process-managed CRM software and
specialist consulting and delivery services help Sword ciboodle's clients
achieve higher revenues from their customers and reduce operational costs.
Sword ciboodle is consistently recognized by industry analysts as one of the
world's leading customer-centric technology providers. For more information,
please visit www.ciboodle.com.

About Sword Group

Sword Group (NYSE Euronext: FR0004180578 SWP) delivers high value business
applications to organisations across regulated industries.
A global leader in the delivery of Governance, Risk and Compliance Management
solutions, Sword's skills, infrastructure and experience help our customers
improve performance, increase efficiencies and maximise return on investment.
Our flexible delivery options, including On Demand, Software as a Service
(SaaS) and ASP, combined with our extensive industry expertise enables SWORD
to support our customers across insurance & healthcare, energy, banking &
finance, telecoms, utilities, engineering & construction and government.
With operations in 37 countries, Sword today employs over 2000 people and in
2007 generated euros 179m in consolidated revenue. For more information,
please visit www.sword-group.com.
SOURCE Sword ciboodle

Media and analysts contact: Danny Sullivan, inmedia Public Relations Inc.,
(UK): +44 (0) 141 404 6478, (US): (613) 686-5657, dsullivan@inmedia.com; Leo
Valiquette, inmedia Public Relations inc., (613) 234-7227 x226,
lvaliquette@inmedia.com