Worktopia(R) On Demand Meeting Solutions Hires Gigante Vaz Partners as Agency of Record

NEW YORK, NY, Sep 02 (MARKET WIRE) --
Gigante Vaz Partners announced today that it has been hired by
Worktopia(R) On Demand Meeting Solutions. Worktopia offers an elegant,
automated solution for meeting planners to search, compare and book
meeting room space for small, simple meetings of less than 100
participants. In the same online session, planners may specify catering
requirements, order AV equipment, other amenities and book overnight
accommodations for up to 50 people.

"We are careful about the clients we work with and Worktopia is a
phenomenal example of the kinds of clients we love," according to Paul
Gigante, Founder and Creative Director of GVP. "The brand is above all a
challenger -- they have seized the mantle of thought leadership in the
business services category with an outstanding idea, in fact they've
defined a new category. Business decision-makers from start-ups to Fortune
500 companies will find the service an incredibly easy to use, inexpensive
way to secure meetings space in professional settings anywhere their
travels take them.

"We have worked with many significant b2b marketers. The opportunity to
develop truly compelling messaging for a fabulous service like Worktopia,
headed up by a smart, experienced team of marketers is what we get out of
bed for every day."

"I am delighted to be working with Gigante Vaz Partners, one of the most
highly talented and creative agencies in the New York area," said Joan
Rothman, Chief Marketing Officer at Worktopia.

The scope of the relationship will include brand strategy, advertising and
cross-channel campaign development and deployment.

About Worktopia: Worktopia, Inc. offers integrated solutions that allow
meeting planners to search, compare and book simple meetings and group
accommodations online in hotels, conference centers, business centers, and
airport lounges in 65 countries. The Worktopia meetings booking engine can
be found at http://www.worktopia.com, in private label versions, and in
TMC corporate booking tools and GDS agency desktops. Worktopia also
delivers attendee management services in partnership with SignUp4.com.
For more information, visit http://www.worktopia.com.

About Gigante Vaz Partners: GVP is an independent, full-service agency
with a 20-year history of servicing clients whose ambitions exceed their
resources. Paul Gigante and Madeleine Vaz won the Ricoh business away from
Chiat/Day in 1989,a client the agency continues to service today. The
agency's calling card is generating fresh thinking year-in and year-out,
one reason it can boast some of the longest average client tenures in the
industry. Please visit www.gigantevaz.com.

Contact:
David Mattson
212 343 0004
Email Contact

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