THQ Further Expands Publishing and Development Activities in Asia with New Shanghai...

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Tue Sep 2, 2008 5:30am EDT

THQ Further Expands Publishing and Development Activities in Asia with New Shanghai Office

   New Office to Oversee XDG Global Operations and China Development
                             Initiatives;

   Tim Page and Kevin Chu to Lead Publishing and Product Development
                                Efforts
AGOURA HILLS, Calif. & SHANGHAI, China--(Business Wire)--
THQ Inc. (NASDAQ:THQI) today announced the opening of its new
office in Shanghai, China, from which THQ will pursue new development
opportunities and expand publishing partnerships in the fast growing
Chinese market. Building on its relationships established with local
Chinese developers and publishers over the past several years, THQ's
new Shanghai office will spearhead the expansion of local partnerships
to develop and publish both online and packaged games for distribution
in China and around the world.

   Later this fiscal year, the company plans to launch Company of
Heroes(R) Online, a free to play, micro-transaction game designed
specifically for Asia, in collaboration with its China publishing
partner Shanda Interactive Entertainment, Ltd.

   "The Asian markets represent a significant growth opportunity for
THQ, particularly as we execute on our strategy to grow revenue from
online gaming, an increasingly important segment for our industry,"
said Martin Good, senior vice president THQ Asia Pacific. 'We look
forward to continuing to build new publishing and development
relationships in China to expand our presence in this important and
fast growing gaming market."

   Tim Page, market development director for Asia Pacific, THQ, will
lead efforts to expand THQ's online gaming portfolio by establishing
and maintaining local publishing partnerships as well as bringing THQ
online content to other markets around the world. Page's extensive
experience includes more than 12 years in the games industry both in
and across Asia Pacific. Over the past few years, he has been driving
THQ's online strategy for Asia, building successful partnerships and
sourcing new online products, many of which are yet to be announced.

   "We view our China initiative as an integral part of our greater
Asia online strategy and Tim Page brings tremendous experience to
drive our success in this area," said Good. "THQ China will be a
springboard from which to expand our online games content, including
Company of Heroes Online, to neighboring markets across Asia."

   Kevin Chu, corporate director of THQ's External Development Group
(XDG), will run THQ's global outsourcing operations and assist in
local product development initiatives from Shanghai. Chu, also a
veteran of the video game industry, has extensive experience training
and building teams in the Asia region. His strong track record of
successful co-development partnerships and distributed development
projects has driven millions in cost savings, enhanced product quality
and improved production efficiencies.

   "Kevin has played an instrumental role in building relationships
with many very talented development teams in China," said Steve
Dauterman, senior vice president of product development, THQ. "By
expanding our development operations and deepening our commitment to
the local market, we will accelerate our growth in Asia and at the
same time improve the efficiency of our development processes
worldwide."

   THQ China's new operation is well positioned to capitalize on
China's fast growing online games market, which was valued at US$1.7
billion in 2007 and reached more than 42 million online gamers. The
market is expected to grow to US$4.2 billion by 2010. (Source: Niko
Partners).

   About THQ

   THQ Inc. (NASDAQ:THQI) is a leading worldwide developer and
publisher of interactive entertainment software. The company develops
its products for all popular game systems, personal computers and
wireless devices. Headquartered in Los Angeles County, California, THQ
sells product through its global network of offices located throughout
North America, Europe and Asia Pacific. More information about THQ and
its products may be found at www.thq.com. THQ, Company of Heroes and
their respective logos are trademarks and/or registered trademarks of
THQ Inc.

   The statements contained in this press release that are not
historical facts may be "forward-looking statements" within the
meaning of the Private Securities Litigation Reform Act of 1995. These
forward-looking statements are based on current expectations,
estimates and projections about the business of THQ Inc. and its
subsidiaries (collectively referred to as "THQ"), including, but not
limited to, expectations and projections related to THQ's publishing
and development initiatives in China, including the launch of Company
of Heroes Online, and are based upon management's current beliefs and
certain assumptions made by management. Such forward-looking
statements are subject to risks and uncertainties that could cause
actual results to differ materially from those expressed or implied by
such forward-looking statements, including, but not limited to,
business, competitive, economic, legal, political and technological
factors affecting our industry, operations, markets, products or
pricing. Readers should carefully review the risk factors and the
information that could materially affect THQ's financial results,
described in other documents that THQ files from time to time with the
Securities and Exchange Commission, including its Annual Report on
Form 10-K for the fiscal period ended March 31, 2008, and particularly
the discussion of risk factors set forth therein. Unless otherwise
required by law, THQ disclaims any obligation to update its view on
any such risks or uncertainties or to revise or publicly release the
results of any revision to these forward-looking statements. Readers
are cautioned not to place undue reliance on these forward-looking
statements, which speak only as of the date of this press release.

THQ
Investor and Media Relations
Julie MacMedan, 818-871-5125
or
Asia Pacific Media Relations
Paul Houlihan, +61-3-9573-9224

Copyright Business Wire 2008
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