PROFNET EXPERT ALERTS: Health & Living

1. Behavior: Don't Feed Your Mind Junk Food
2. Health: Presidential Candidates Should Address the 'Health' in Health
Care
3. Personal Finance: Kiddie Tax Forcing Parents To Change College Savings
Strategies
4. Women's Issues: Women Rising to the Top in American Political,
Corporate Arena

1. BEHAVIOR: DON'T FEED YOUR MIND JUNK FOOD. DR. ROBERT PUFF, internationally
renowned clinical psychologist and author of "Anger Work: How To Express Your
Anger and Still Be Kind" and the podcast "Living a Peaceful Life": "Most
people are aware that the food they eat greatly affects their health. I'd like
people to start thinking of the images and words they take in as their
mental/emotional diet. Everything we watch or listen to gets stored somewhere
in our minds or souls. Violent images are like deep-fried Twinkies." Puff can
discuss how to identify the unhealthy input in our lives such as news
addiction and entertainment choices, and suggest healthy alternatives. Web
site: http://www.DoctorPuff.com (9/5/08)
2. HEALTH: PRESIDENTIAL CANDIDATES SHOULD ADDRESS THE 'HEALTH' IN HEALTH
CARE. KYLE ROLFING, pioneer of the consumer-driven health industry and current
CEO and co-founder of Minneapolis-based REDBRICK HEALTH, a next-generation
health services company focused on taking the consumer health movement to the
next level: "As health care costs and the number of uninsured Americans both
continue to rise, election polls indicate health care is a top domestic
concern for Americans. McCain's and Obama's health care platforms focus
primarily on the role of government and employers in providing health care
coverage for Americans, and efforts to control the health care delivery
system's skyrocketing costs. Yet, studies show that 50 to 70 percent of health
care costs are related to individual behaviors that occur long before trips to
the doctor. The candidates and the health care industry need to set their
sights further upstream to reduce health care costs by promoting health,
empowering individuals with health resources, rewarding them for healthy
behaviors, and actively participating in their personal health, regardless of
their current health status." Rolfing is available for interviews during the
Republican National Convention in St. Paul, Minn. He can discuss how changing
the financing of health care to better align with healthy choices in a fair
and equitable manner can drive long-term health savings while fostering
healthier lifestyles. Rolfing can explain each candidate's proposals in the
policy areas of health care and help Americans understand these respective
platforms. News Contact: Meghan Bonneville, mbonneville@roepkepr.com Phone:
+1-612-677-1717 or +1-651-260-6872 (8/27/08)
3. PERSONAL FINANCE: KIDDIE TAX FORCING PARENTS TO CHANGE COLLEGE SAVINGS
STRATEGIES. DON LINZER, CEO of SCHNEIDER DOWNS WEALTH MANAGEMENT ADVISORS:
"With soaring tuition costs, uncertain economic times and changes to the
kiddie tax, some parents are adjusting their college savings strategies. Many
are using 529 plans to save for education expenses because the assets grow
tax-deferred and because of the expansion of the age bracket on the kiddie
tax. There is now much less incentive to shift investment assets to children
under the Uniform Transfers to Minors Act and Uniform Gifts to Minors Act
because children will have to pay taxes at the parents' marginal rate, some as
high as 35 percent." News Contact: Karlye Rowles, knrowles@schneiderdowns.com
Phone: +1-412-697-5264 (9/2/08)
4. WOMEN'S ISSUES: WOMEN RISING TO THE TOP IN AMERICAN POLITICAL, CORPORATE
ARENA. DR. DIANE HALPERN, former president of the American Psychological
Association, as well as professor of psychology and director of the BERGER
INSTITUTE FOR WORK, FAMILY AND CHILDREN at CLAREMONT MCKENNA COLLEGE: "Working
mothers often feel like Dr. Doolittle's mythical animal the Push-Me Pull-Me,
and when people are pulled in two directions, career progress can come to a
standstill. Research has shown that close personal relationships and
meaningful work are the two major dimensions of identity and fulfillment. Why
should women have to choose between them? No one ever asks if men can balance
work and family. The gender wage gap is mostly a mommy wage gap -- as if
working mothers needed the double whammy of more work and less pay." Halpern
is available to speak on these issues and the importance of female
representation in the political and corporate world. She has many years of
research promoting women's success in the workplace and is a co-author of the
upcoming book "Women at the Top: Powerful Leaders Tell Us How to Combine Work
and Family." News Contact: Bethany H. Carland-Adams, bcarland@wiley.com Phone:
+1-781-388-8509 (9/5/08)
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