Location Based Technologies Announces PocketFinder Support for Smartphones Worldwide
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New, Low-Cost Market Segment Delivers Immediate Benefits to
Families and Businesses
ANAHEIM, Calif.--(Business Wire)--
Location Based Technologies, Inc. (OTCBB:LBAS), a leading-edge
family service provider of personal locator devices and services,
today announced it will enable Google Android-based smartphones,
worldwide, to deliver all benefits and features of the PocketFinder(R)
service along with full integration of PocketFinder location devices.
"In our quest to optimize the family's ability to stay connected,
we have developed the ability to turn smartphones into
'PocketFinders,' with all the benefits of real-time location, zone and
speed alerts, instant messaging, and travel history, for one low
service fee," said Dave Morse, CEO of Location Based Technologies.
"This new service will work on any wireless network worldwide (GSM or
CDMA) and will be offered in October upon launch of Google's
smartphone."
"We are negotiating with other GPS smartphone providers to make
this enhancement available to their customers as well," Morse added.
"This opens a vast new market segment of customers who have existing
GPS location technology, but are not benefitting from PocketFinder's
easy-to-use interface and the ability for parents to easily locate
their children, outdoor enthusiasts to stay in touch, businesses to
provide innovative customer services, and to increase levels of safety
and security to the elderly. This additional revenue opportunity
expands our existing market plan and allows for smartphones to
function independently or to have full integration with our
PocketFinder products."
The $9.95 service will be offered for $6.95 per month for
customers who sign up during the first 30 days as a launch promotion.
"The $6.95 is not a teaser rate. It will not change as long as the
account remains active and current," Morse noted.
Smartphones are a vast market which International Data Corporation
(IDC) projects will reach 304,000,000 worldwide by 2011. According to
statistics published in May by Gartner, more than 32,000,000
smartphones were purchased worldwide in the first quarter of 2008
alone. Smartphone sales in North America rose by 106% in the same
quarter.
The PocketFinder family of products uses advanced technology to
help families stay connected. The smallest known single-board GSM/GPS
device easily fits into a pocket, purse or backpack, and can be
accessed via the Internet, cell phone or landline to show its exact
location in real time. In addition, the devices include several
advanced features, such as allowing users to designate customizable
alert areas as electronic "fences" to notify them when a family member
or pet leaves or enters a specified area. The devices can even track
vehicle speeds to encourage safe driving decisions.
The company previously announced it has received formal laboratory
approval for GSM connectivity on the European wireless networks where
negotiations continue to move forward with sales partners in the
European community for PocketFinder and PetFinder devices.
About Location Based Technologies
A publicly traded company (OTCBB:LBAS), Location Based
Technologies designs and develops leading-edge personal locator
devices and services that incorporate patented, proprietary
technologies designed to enhance and enrich the lives of families
globally. The company is headquartered in Anaheim, Calif. For more
information, visit http://www.pocketfinder.com.
This news release contains forward-looking statements that involve
risks and uncertainties. Actual results and outcomes may differ
materially from those discussed or anticipated. For a more detailed
discussion of these and associated risks, see the company's most
recent document filed with the Securities and Exchange Commission.
Location Based Technologies
David Morse, 800-615-0869
dave@pocketfinder.com
or
Daly-Swartz PR for Location Based Technologies
Jeffrey Swartz, 949-470-0075
jeffreyswartz@dsprel.com
or
Northstar Investments
Glenn Busch, CFP, Investor Relations, 714-310-8641
glenn@pocketfinder.com
Copyright Business Wire 2008
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