BNET Launches in China

* Reuters is not responsible for the content in this press release.

Thu Oct 23, 2008 9:00am EDT

Extends BNET Business Content to Millions of Chinese Internet Users

http://bnet.com.cn/

SAN FRANCISCO, Oct 23 /PRNewswire/ -- BNET (www.bnet.com), a Web site that
provides information and tools to help business managers succeed at work, and
a property of CBS Interactive, today announced the launch of its new
international site, BNET China (http://bnet.com.cn/).  The new site features
original articles focused on management, finance, investment strategy and
manager lifestyle issues.  Also, BNET China will feature original management
content translated from BNET's U.S. site, and will offer a comprehensive
perspective on international business.

In the first half of 2008, the number of Chinese Internet users reached 253
million, ranking first in the world(1).  This high-growth market has created a
dramatic growth in Internet adoption.  Current business resources for Chinese
managers are limited in scope and appeal, and primarily exist in print form. 
BNET China aims to fill this gap for Chinese managers by creating an
interactive platform for Chinese enterprises and entrepreneurs to share their
management experience. 

BNET China is the newest addition to BNET's international properties, BNET
U.K. and BNET Australia.  Continuing BNET's successful approach to highlight
global issues with a local perspective, BNET China will actively solicit
content from its user community to share their expertise and reactions to
business news and common leadership challenges. 

In addition, BNET also expects to generate content from Chinese contributors
to use on its U.S. site, offering behind-the-scenes insight into Chinese
business for U.S. managers interested in learning more about China's business
practices.

"The Chinese economy is one of the most dynamic in the world," says Greg
Mason, senior vice president and general manager of CBS Interactive's business
network. "BNET's unique content is global in its appeal, and will help fill an
important gap for Chinese business executives and entrepreneurs.  We're
excited about what American managers can learn and share with their Chinese
counterparts as well." 

(1) China Internet Network Information Center, July 2008


About BNET.com
BNET, a property of CBS Interactive, provides managers practical, trusted
resources for the business challenges they face every day, and effective
techniques for moving their companies and their careers forward. A top 10
business site, BNET offers award-winning original content, as well as one of
the largest business libraries available on the Web.

About CBS Interactive: 
CBS Interactive, a division of CBS Corporation, is the best online content
network for information and entertainment.  Its portfolio of leading brands,
which include CNET, CBS.com, CBSSports.com, GameSpot, TV.com, BNET, and
Last.fm span popular categories like technology, entertainment, sports, news,
and business.  With more than 150 million people visiting its properties each
month, CBS Interactive is a top 10 web property globally.  






SOURCE  CBS Interactive

Jenifer Concepcion, +1-415-344-2441, jenifer.concepcion@cbs.com, for CBS
Interactive; Soh Won Cha, +1-212-420-8383 ext 105, swcha@plesser.com, of
Plesser Holland Associates for CBS Interactive
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