Whirlpool Brand and Newman's Own Reward Consumers Who Proclaim 'Let's Eat In'
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Recipe Competition Hosted on FoodNetwork.com Recognizes Creators of Winning
30-minute Meal Solutions
BENTON HARBOR, Mich., Oct. 23 /PRNewswire-FirstCall/ -- Complicated
recipes collect dust when the family schedule is dominated by work and the
kids' activities. Seeking to help consumers identify easy-to-prepare,
high-quality dinnertime solutions, Whirlpool(R) brand and Newman's Own(R)
joined forces to launch the Let's Eat In recipe contest, hosted on
FoodNetwork.com. After careful consideration, the Let's Eat In judges have
selected five winners from among scores of mouthwatering meal ideas that can
be prepared in 30 minutes or less without sacrificing taste or quality.
(Logo: http://www.newscom.com/cgi-bin/prnh/20040202/DETU004LOGO )
"According to a recent study, most families eat together four evenings a
week," said Laura Smith Wade, senior home economist for Whirlpool brand.
"Knowing that eating those meals at home can help stretch the dollar,
Whirlpool brand partnered with Newman's Own to help at-home cooks create fast,
wallet-friendly, and great-tasting meals. Our Let's Eat In contest winners
submitted easy-to-prepare, tasty recipes that have become their respective
families' favorites."
Let's Eat In challenged consumers to create a family-friendly dish,
incorporating at least one Newman's Own product, in less than 30 minutes. The
Grand Prize Winner, April Landman of Las Vegas, Nev., wowed the judges with
her Super Gyro Tzatziki Salad that incorporated Newman's Own Herb and Roasted
Garlic Marinade and can be prepared in fewer than 25 minutes.
Submitted in the light meal category, Super Gyro Tzatziki Salad combines
grilled steak, flavored with Newman's Own Herb and Roasted Garlic Marinade,
and pita bread over a salad featuring lettuce, chopped cucumber, red peppers,
olives, onion, tomatoes, and feta cheese. A dressing consisting of yogurt,
garlic, paprika, lime vinaigrette, and grated cucumber tops the meal.
"I've been making this very fulfilling and healthy dish for years," said
Landman. "It never takes much time and the entire family enjoys it at our own
kitchen table -- and saves money compared to meals out or delivery."
As the grand prize winner, Landman will receive a Whirlpool brand suite of
kitchen appliances and a year's supply of Newman's Own products. In addition,
Whirlpool brand and Newman's Own awarded a gas or electric range and a
six-month supply of Newman's Own products to four other contestants in
separate categories:
-- Kathleen Boulanger, Williston, Vt., received the top prize in the Main
Dish category for her dish, Stuffed Lamb Scallopini.
-- Kathi Jones-Del Monte, Rochester, N.Y., received the top prize in the
Light Meal category for her dish, Red Bean and Beet Salad.
-- Greg Fontenot, The Woodlands, Texas, received the top prize in the
Sides category for his dish, Wilted Spinach Salad.
-- Donna-Marie Ryan, Topsfield, Mass., received the top prize in the One
Dish Wonders Category for her dish, Italian Marinara Ratatouille.
Nearly 2000 recipes were submitted, demonstrating that a few fresh
ingredients and a bit of ingenuity can go a long way each night -- and that
eating in has never been easier.
About Whirlpool Brand Cooking
With annual sales of approximately $19 billion and more than 73,000
employees, Whirlpool Corporation is the world's leading manufacturer and
marketer of major home appliances. Whirlpool brand continued its cadence of
innovation with the industry's largest over-the-range SpeedCook oven, the
Whirlpool Gold(R) Velos(R) oven, which combines the power of an oven with the
convenience of a microwave, allowing consumers to grill, broil, bake and
steam. As testament to the brand's consumer insight, the first range designed
specifically for the Hispanic consumer with controls in English and Spanish,
as well as a comal for heating tortillas, was created for the fastest growing
segment of the American population. The brand pioneered the Polara(R) range,
the world's first refrigerated range which combined an oven's food preparation
properties with the preservation features of a refrigerator. For additional
information regarding Whirlpool brand cooking please visit
http://www.whirlpool.com . Information about the company can be found at
http://www.whirlpoolcorp.com .
About Newman's Own
Newman's Own(R), Inc., founded on a lark by Paul Newman and his buddy A.E.
Hotchner in 1982, is now (to our own surprise!), a leading (and growing)
leading premium food company that offers over 175 varieties of delicious
all-natural food and beverage products, including our new marinades (Dress Up
Dinner!), Natural Salad Mists and Sweet Enough Breakfast Cereals. Based in
Westport, CT, the charitable mission of Newman's Own is expressed in its
Company motto: "Shameless exploitation in pursuit of the Common Good." The
Newman's Own Foundation continues Paul Newman's commitment to donate all net
profits and royalties for educational and charitable purposes. Paul Newman and
the Newman's Own Foundation have given over $250 Million to thousands of
charities since 1982. Visit www.newmansown.com to learn more about us, where
to find our products and to find recipe inspiration. Newman's Own
Organics(R), founded by Paul's daughter Nell Newman, offers a wide array of
delicious organic products, www.newmansownorganics.com .
SOURCE Whirlpool
Audrey Reed-Granger, of Whirlpool Brand, +1-269-923-7557,
Audrey_Reed-Granger@Whirlpool.com; or Melissa Vigue of Peppercom, for
Whirlpool, +1-212-931-6165, mvigue@peppercom.com; or Kate Nolan Clemens of KDN
Communications, for Newman's Own, +1-860-657-0600, kclemens@snet.net
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