ELLE DECOR Celebrates Exclusive Design Partnership: 'The Calvin Klein Home Townhouse...

ELLE DECOR Celebrates Exclusive Design Partnership: 'The Calvin Klein Home
Townhouse at Soho Mews'

ELLE DECOR Project Features Calvin Klein Home's Exclusive Debut of New
Furniture Lines; Brand Integration Includes Merchandise and Home Furnishings
from California Closets, Benjamin Moore, Porta Romana, LG and Mercedes-Benz

NEW YORK, Oct. 23 /PRNewswire/ -- ELLE DECOR is proud to announce an exclusive
marketing alliance with one of New York's finest new residential developments,
Soho Mews, and the esteemed fashion brand Calvin Klein to create 'The Calvin
Klein Home Townhouse at Soho Mews' which showcases the brand's two new
designer furniture lines 'Calvin Klein,' and 'the curator collection by Calvin
Klein Home.'

Through a partnership forged by ELLE DECOR's sales and marketing department,
Calvin Klein's new furniture lines presently occupy one of the five luxury
townhouses at Soho Mews, the new luxury residential project in NYC's Soho
neighborhood, designed by Gwathmey Siegel & Associates Architects. The
furniture and other home merchandise displayed throughout arrives in stores in
January 2009, and creates a singular, modern lifestyle statement which
complements the exquisitely finished interior.

To support the furniture launch, Calvin Klein will be running an exclusive,
8-page insert in ELLE DECOR's January/February issue propelling the magazine
to lead market share. Additional elements of this comprehensive ELLE DECOR
marketing program include a four-minute "making-of" video about the project
which will appear on PointClickHome.com in mid-November and an advertorial
feature in ELLE DECOR's March issue highlighting each of the partner's
involvement.

"This powerful partnership brings together multiple brands grounded in
design," said Barbara Friedmann, VP/Publisher of ELLE DECOR. "ELLE DECOR is
proud to be partnering with Calvin Klein and Soho Mews, along with our other
sponsors, Mercedes-Benz, California Closets, Benjamin Moore Aura paint, Porta
Romana lighting, and LG electronics, to bring this space to life."

Located at 21 Wooster Street, Townhouse 5 (between Grand and Canal Streets)
the Calvin Klein Home Townhouse will be the site of multiple A-list events
through January 2009, including the official project launch party from
7:00-9:00pm, Tuesday, October 28 hosted by ELLE DECOR's VP/Editor in Chief
Margaret Russell to celebrate design and experience.

For an exclusive tour of the project please visit the Soho Mews sales office,
located at 72 Wooster St, or call 212.266.0020 for an appointment. The model
townhouse will remain open through January 2009 and is being offered for sale
unfurnished or as is, fully-furnished by Calvin Klein Home. More information
is available on-line about ELLE DECOR (elledecor.com), Soho Mews
(sohomews.com), and Calvin Klein (calvinklein.com).

ABOUT ELLE DECOR
ELLE DECOR is a chic and sophisticated GPS (Global Positioning System) for the
world of design. Founded in 1990 and published by Hachette Filipacchi Media
U.S., it is known for interiors that are as personal and idiosyncratic as they
are luxurious and inspiring. What began as an off-shoot of ELLE nineteen years
ago has grown to become part of an international network of 23 editions on six
continents, wielding a global footprint second only to ELLE itself.

In 2007, the magazine saw its best year ever, with 1,266 advertising pages, up
13% over the prior year and the #1 growth rate in the category. Through the
October 2008 issue, it has held on to those gains and is projected to close
the year flat in a challenging economic environment. Margaret Russell, the
magazine's stylish editor-in-chief, is currently appearing on Bravo's Top
Design, as part of the show's record-breaking second season. Her fall 2007
book, "So Chic," has sold over 33,000 copies and remains a best-seller on
Amazon's list of interior design books.

ABOUT CALVIN KLEIN, INC.
Calvin Klein, Inc., a wholly owned subsidiary of Phillips-Van Heusen
Corporation (NYSE: PVH), is one of the leading fashion design and marketing
studios in the world. It designs and markets women's and men's designer
collection apparel and a range of other products that are manufactured and
marketed through an extensive network of licensing agreements and other
arrangements worldwide. Brands/lifestyles include Calvin Klein Collection, ck
Calvin Klein, Calvin Klein, Calvin Klein Jeans, and Calvin Klein Underwear.
Product lines under the various Calvin Klein brands include apparel,
accessories, shoes, sleepwear, hosiery, socks, swimwear, belts, eyewear,
watches, jewelry, coats, suits and fragrances, as well as products for the
home. Calvin Klein Home, established in 1995, currently markets licensed
products around the world spanning bed and bath, tabletop and gifts,
glassware, table linens, rugs, and down.

ABOUT SOHO MEWS
Developed by United American Land and designed by renowned architects Gwathmey
Siegel & Associates, Soho Mews comprises two condo buildings; one with
entrance on West Broadway and the second which fronts onto Wooster Street.
They are connected by a 6000 sq. ft. garden designed by the award-winning
Peter Walker & Partners Landscape Architecture, which was recently honored
with the winning design for the World Trade Center Memorial, among other
accolades. The property features a total of 59 lovely lofts, 5 spacious and
luxurious townhouses and 4 perfect wrap-around penthouses, all with 10-foot
ceilings. The building's ample amenities include: Comprehensive concierge
service provided by Jenene Dannenberg's acclaimed Luxury Attache; In-building
art information advisory service by Yvonne Force Villareal and Doreen Remen's
Art Production Fund; Full membership to New Museum of Contemporary Art,
including member benefits; 10-year tax abatement; Special shopping privileges,
updates and other perks from Fort Street Studio, Moss and Centovini; as well
as a state-of-the-art fitness center and 24-hour doorman and porter service.

SOURCE ELLE DECOR

Casey Klurfeld, +1-212-616-5552, Casey.Klurfeld@freud.com or Courtney McCraw,
+1-212-582-0375, Courtney.McCraw@freud.com, both of Freud Communications for
ELLE DECOR