I-play Launches Dr. Lynch: Grave Secrets at Casual Connect KYIV 2008

New Interactive Seek-and-Find Mystery Title by Award-Winning Game
Designer Jane Jensen Available Now
NEW YORK--(Business Wire)--
I-play, the world's leading multi-platform casual games publishing
company and a division of Oberon Media, today announced the launch Dr.
Lynch: Grave Secrets at Casual Connect Kyiv 2008. Dr. Lynch: Grave
Secrets is a hair-raising seek-and-find adventure game with
challenging investigations and mind-boggling puzzles that has gamers
examining suspicious characters in an effort to unveil another
supernatural media hoax.

"Jane Jensen is a prolific storyteller and one of the foremost
game designers in the industry", said Don Ryan, COO, Oberon Media,
I-play's parent company. "With Dr. Lynch: Grave Secrets, Jane and the
team have once again created a game with breathtaking scenes,
interesting plot twists and thrilling discoveries all wrapped up in a
suspicious secrecy that will have mystery buffs and adventure gamers
puzzled for hours."

Created by the award-winning team of game designer Jane Jensen
(Women's Murder Club: Death in Scarlet, Agatha Christie: Death on the
Nile), Dr. Lynch: Grave Secrets is filled with curious characters,
potentially paranormal activity and sordid secrets. The game is set in
the beautiful English countryside, with gamers taking on the role of
Dr. Lynch, a veteran psychologist who has dedicated his career to
debunking the paranormal.

With 28 haunting locations and 14 challenging investigations,
users can find hidden objects, solve puzzles and explore a village
reluctant to give up the healthy tourism this "haunting" has
delivered. In Dr. Lynch: Grave Secrets is a bone-chilling adventure
where myth, mystery and a healthy dose of skepticism converge. The
game is available now for PC download at www.iplay.com, as well as
other major casual games portals.

About I-play

I-play, the publishing division of Oberon Media, Inc., is the
world's leading multi-platform casual games publisher. With powerful
franchises and massive distribution across the three most popular
entertainment screens-online, mobile, and interactive
television-I-play content reaches global consumers, and delivers fun,
entertaining, accessible content to casual gamers of all ages.
I-play's PC publishing division, formerly Oberon Games, is based in
Seattle and created the hit Dream Day Series, as well as the first
casual games for bestselling author James Patterson and legendary
mystery author Agatha Christie, including the Causal Connect 2008 Game
of the Year, Agatha Christie: Death on the Nile. I-play's mobile
division has delivered some of the biggest selling franchises in the
mobile space, including the world's #1 best-selling racing franchise,
The Fast & the Furious, based on the blockbuster movies. I-play's
interactive television group, formerly PixelPlay, creates and
distributes games featuring top brands including Centipede(TM),
Missile Command(R), Asteroids(TM), Monopoly(R), Scrabble(R),
Boggle(R), and Yahtzee(TM). I-play is headquartered in New York City,
with offices in Seattle, San Mateo, London, and Dunfermline, Scotland.

About Oberon Media

Oberon Media, the world's leading multi-platform casual games
company, is the first company to deliver global, integrated casual
games solutions across three platforms-online, mobile and interactive
television-and at retail. The Oberon Gaming Platform has become the
industry standard and been adopted by the world's leading digital and
media companies, such as Microsoft, Comcast, Verizon, MTV Networks,
Electronic Arts, MySpace, France Telecom and NHN. The Oberon Media
Gaming Platform consists of a full gaming experience that includes a
full suite of casual game content, services and features tailored to
each partners' specific needs. Oberon Media's game publishing
division, I-play, works with the industry's best and award-winning
game developers to produce the top selling casual games, which are
played across online, mobile, console and iTV platforms in more than a
dozen languages. Founded in 2003, Oberon Media is headquartered in New
York with offices in North America, Europe and Asia, and is backed by
Goldman Sachs, Morgan Stanley and Oak Investment Partners.

Oberon Media
Nakiah Cherry Chinchilla, 646-674-1422
Nakiah.CherryChinchilla@Oberon-Media.com

Copyright Business Wire 2008