Countdown to a 'Toast to the Cure' for Breast Cancer Research

NAPA, CA, Oct 23 (MARKET WIRE) --
As October's Breast Cancer Awareness Month comes to a close, breast
cancer survivors, advocates, friends, family members and loved ones have
another opportunity to show support for finding a cure -- by joining Pink
Ribbon Wines in a nationwide 'Toast to the Cure' on October 30.

The Pink Ribbon Wines label, featuring a special edition Chardonnay and a
Cabernet Sauvignon, makes a donation from each bottle sold to The Breast
Cancer Research Foundation, and does so on a year-round basis.

"With the Pink Ribbon Wines label, we are making a long-term commitment to
supporting the goal of finding a cure for breast cancer," says Bill Wade
of Wade/Kerr Wine Company. "Breast Cancer Awareness Month will end, but
the effort to find a cure for this disease continues on," says Wade.

The 'Toast to the Cure' event, scheduled for October 30, provides everyone
affected by this disease with the opportunity to raise their glasses and
share a toast to the family members who we have lost by celebrating their
lives, sharing the stories of survivors, commending cause advocates,
thanking supporters, and showing conviction for the future -- and
ultimately a cure.

Linda Stiles, broker/owner of Cook & Stiles Real Estate Group in Hollis,
New Hampshire, is utilizing the 'Toast to the Cure' event not only as a
fundraising opportunity, but also as an open house event for her business.
"My business partners, Pat Cook and her son Tom Cook, and I have lost
loved ones to breast cancer, including my mother and Pat's sister. We are
also fortunate to have two sisters who are breast cancer survivors," says
Stiles.

Stiles added that she anticipates more than 100 people for the event, and
plans to serve Pink Ribbon Wines, as well as sell raffle tickets for gifts
and prizes, with proceeds being donated to support local breast cancer
research. "It doesn't matter if you live in a small town or a big city,
breast cancer has no boundaries, and we are fortunate to be in a position
to raise awareness and funding locally to support a great cause," says
Stiles.

According to statistics, between now and next year's Breast Cancer
Awareness Month, an estimated 182,000 new cases of invasive breast cancer
will be diagnosed in women in the United States, and more than 40,000
women will die from this disease.

"The Pink Ribbon Wines collection is considered an everyday table wine,
but is an excellent choice as a holiday gift, a house-warming gift, or
served during a gathering with friends. It's a great wine, at a great
value, supporting a great cause," says Wade.

To order Pink Ribbon Wines, send a wine gift package, or post your very
own 'Toast to the Cure' via our blog, visit www.pinkribbonwines.com.

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