Media Power USA, Inc. Announces Action Against Scandinavian Press

NEW YORK, Dec. 5 /PRNewswire/ -- Media Power USA, Inc. ("Media Power"), a
provider of proprietary mobile phone software, connecting advertisers directly
to consumers via ARL technology, today stated it continues to monitor
conditions in Denmark regarding IT Factory and the recent unfavorable details
associated with its bankruptcy. In the effort of safeguarding its interests,
Media Power USA, Inc. has instructed its counsel to initiate and enforce all
legal recourses available in Denmark to ensure the company's protection
against damages incurred by recent false publications regarding Media Power
USA, Inc.'s association with IT Factory.

Today, on the advice of its Danish counsel, Media Power USA, Inc. has
initiated its first step in legal proceedings against the publications.
Counsel has contacted and put on notice "Computer World Denmark, Borsen and
Ekstra Bladet" and its related parties for the slanderous and defaming content
appearing in their recent publication.

Media Power USA, Inc. will continue to monitor press reports and will, without
hesitation, take legal action against those who perpetuate false information
about Media Power USA, Inc. and/or any of its affiliate companies.

Currently, Media Power USA, Inc. is proactive in its approach regarding the
IPR inventory of IT Factory. It is in communication with the appointed
Liquidators and IBM, in the effort of minimizing damages incurred by the
recent events to other innocent businesses.

Media Power USA, Inc. has announced that they will conduct an audit of the
business relationship with IT Factory. This will be performed by a nationally
recognized independent public accounting firm. Rich Jenkins CEO said "We are
determined to demonstrate that the internal controls over financial reporting
between Media Power and IT Factory are in good order on our part." He
continued "The allegations of wrongdoing involving IT Factory and its
Executive Office holders has absolutely nothing to do with us. We appreciate
the co-operation and assistance we are receiving from both IT Factory's
liquidators and IBM and we look forward to making further announcements in due
course.

About Media Power USA, Inc.
Media Power USA, Inc. is a software company that develops mobile technology
applications. As consumer needs and preferences continue to change, Media
Power USA, Inc.'s mobile technology applications will provide the essential
direct contact between marketers and customers, on a real time basis. Media
Power USA, Inc.'s technology provides a portal to make every camera-equipped
mobile phone an invaluable medium for advertisers and marketers. Outside of
its subscription-based offerings, Media Power USA, Inc. plans to further
diversify its efforts to participate in other mobile revenue channel
opportunities, including transaction based activity, gaming and advertising.

Notice Regarding Forward Looking Statements.
This press release includes certain "Forward-Looking Statements" within the
meaning of section 21E of the Securities Exchange Act of 1934, as amended.
There can be no assurance that such statements will prove to be accurate and
actual results could differ materially. Factors that could cause results to
differ materially include, but are not limited to, those factors disclosed
under the heading "Risk Factors" in our documents filed with the Securities
and Exchange Commission. The contents of this press release are presented as
a general overview and do not purport to provide complete disclosure or
analysis of all matters which may be relevant to an investment decision.
Although the information is believed current, the information may be subject
to change and the company does not expect, and assumes no obligation, to
update or otherwise revise the information.

SOURCE Media Power USA, Inc.

Richard Jenkins, CEO, Media Power USA, Inc., rich@themediapowergroup.com,
+1-212-857-9000