Hitachi Released Facebook Application of Similar Image Search Engine ‘GazoPa’

TOKYO--(Business Wire)--
Hitachi, Ltd. (NYSE:HIT)(TOKYO:6501) announced today that it released ‘GazoPa
book’ a new Facebook application that enables users to search for images both
inside Facebook and on the web similar to their profile photo and photos at
their albums.

‘GazoPa book’ enables users to find images on the web that are similar to their
photo at profile and albums. Images similar to their friend’s profile and albums
can be also searched. Now users can search for similar images that are stored at
Facebook. Users do not always tag their images at their albums and there is no
way for other users to search for images without tags. But since ‘GazoPa’ can
search for images without tags by using image features such as color and a
shape, users can look for similar images easily.

This application enables users to connect to other users who have similar images
with them. Users may sympathize with other users who have similar images. Images
can be go-between in the users. Facebook has a feature to recommend other users
that users may know. ‘GazoPa book’ can also recommend other users who have
similar photos. The more users participate in this application, the more new
users can be connected each other.

This ‘GazoPa book’ is the first step that Hitachi has released an application of
‘GazoPa’ that connects to third party platform. In the future, Hitachi plans to
release additional applications that can work at third party platform.

Users can get ‘GazoPa book’ at
http://www.facebook.com/apps/application.php?id=36689117046

For detailed information about ‘GazoPa’, please visit its website at
http://www.gazopa.com

About GazoPa

GazoPa is a Hitachi Web image search engine in private beta release, that uses
features from an image to search for and identify similar images. In addition to
images found using keyword searches, GazoPa enables the use of users’ own photos
and drawings, and images found on the Web, as search keys to locate similar
images. GazoPa can support not only photos but also the search of video
thumbnails.

About Hitachi, Ltd.

Hitachi, Ltd., (NYSE:HIT)(TOKYO:6501), headquartered in Tokyo, Japan, is a
leading global electronics company with approximately 390,000 employees
worldwide. Fiscal 2007 (ended March 31, 2008) consolidated revenues totaled
11,226 billion yen ($112.3 billion). The company offers a wide range of systems,
products and services in market sectors including information systems,
electronic devices, power and industrial systems, consumer products, materials,
logistics and financial services. For more information on Hitachi, please visit
the company's website at http://www.hitachi.com.

Hitachi, Ltd.
Tomoki Hirano, +81-3-5471-8900
Communications
Information & Telecommunication Systems
koho@itg.hitachi.co.jp
Fax:+81-3-5471-8931

Copyright Business Wire 2008