LightHaus Logic Introduces Next Generation of Retail Intelligence

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Mon Jan 12, 2009 8:02am EST

Equinox Visual Intelligence enables greater focus on customers, improved
    store efficiency, higher revenue and reduced shrink


VANCOUVER, Jan. 12 /PRNewswire/ - LightHaus Logic today introduces Equinox
Visual Intelligence solutions for the retail industry. Equinox enables
retailers to integrate sophisticated intelligence derived from in-store video
into everyday business decisions.
Equinox provides real-time and historical insights that enable retailers to
understand who is in their stores, where they are and what they're doing.
Executives can analyze store occupancies, identify and react to traffic-flow
patterns, understand display effectiveness and access anonymous demographics
of visitors. They can also mine store data to understand correlations between
point of sale, staffing levels, store layout, advertising campaigns and other
relevant data.
"Successful customer centric growth strategies that increase share of wallet
are the capabilities that allow retail marketing, operations and merchandising
to collaborate to deliver the ultimate customer experience and improvements in
operating income. These capabilities are enhanced with the innovative customer
insights provided real time by Equinox systems," commented Robert Willett, CEO
Best Buy International & Enterprise CIO, and a member of Lighthaus Logic
board.
LightHaus is actively working with and deploying pilots at leading US
retailers. These chains are becoming more responsive to customers by
understanding parallels between display effectiveness, store signage,
merchandise positioning, weather patterns and revenue-per-visitor metrics.
Retailers will also be looking to reduce shrink by identifying potential
employee theft, return fraud, cart push-out and other loss events.
"For many retailers, the best way to grow in today's economy is to increase
revenues and efficiencies at existing stores," commented Andy Talbot, CEO of
LightHaus Logic. "With a more detailed understanding of their customers,
retailers can make better business decisions at all levels, every day."
Equinox is a complete visual intelligence solution that runs transparently in
the background using high-performance computing, sophisticated video analysis
software and intuitive reporting tools. Available as a managed service that
operates independently of existing IT infrastructure, Equinox minimizes
capital expenditures and impact on IT teams. Its web-based interface enables
the visualization of in-store data, as well as sophisticated statistical
analysis to reveal subtle anomalies and trends. Security and loss prevention
teams can also leverage Equinox's intelligent DVR capability for forensic
video searching.

About LightHaus Logic Inc.

LightHaus Logic develops and deploys a new class of high-performance video
analytics for security and business intelligence applications in retail,
hospitality, banking and critical infrastructure. Through a unique combination
of optimized multiprocessor hardware, advanced video algorithms and an
innovative network architecture, LightHaus provides breakthrough intelligent
video surveillance systems that finally deliver on the promise of video
analytics. LightHaus Logic is headquartered in Vancouver, Canada.
Learn more about LightHaus at www.lighthauslogic.com.

SOURCE  LightHaus Logic Inc.

Cathy Brydon, LightHaus Logic Inc., t: (604) 633-0566 x214, e:
info@lighthauslogic.com
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