Bazaarvoice Names Ken Saunders Chief Financial Officer

Top Financial Executive Brings More Than 25 Years Operational Experience Leading
Financial Strategy for Public and Private Companies to the Bazaarvoice Executive
Team
AUSTIN, Texas--(Business Wire)--
Bazaarvoice, the market and technology leader in hosted social commerce
applications that drive sales, today announced that Ken Saunders has joined the
company as CFO. Saunders has over 25 years experience as a senior financial
executive at companies including Open Solutions, Peregrine Systems, Fair Isaac
Corporation, and Arthur Andersen. In his new role at Bazaarvoice, Saunders will
guide all aspects of the company`s financial operations, as well as lead the
team responsible for day-to-day finance, IT, and human operations.

"Bazaarvoice is not only the most innovative social commerce company in the
industry, it`s the fastest growing, serving hundreds of major brands worldwide
and adding more at a very rapid clip," said Saunders. "As CFO, I look forward to
working with Bazaarvoice`s executive team to drive the company`s growth now and
into the future, as they continue to transform the way people interact and shop
online."

Before joining Bazaarvoice, Saunders served as CFO of enterprise software
company Open Solutions. Prior to that, he served as CFO of Peregrine Systems,
helping turn the company around after a Chapter 11 filing and negotiating its
sale to HP in December 2005. Saunders was also CFO of analytical application
software company HNC Software, serving the company through its acquisition by
Fair Isaac Corp. in 2002. He then served as CFO of Fair Isaac, overseeing global
finance and accounting, tax, investor relations and legal operations.

"Ken has a wealth of world-class financial experience at both private and public
companies, and we`re thrilled to welcome him to the executive team as
Bazaarvoice continues to cement its market leadership in the social commerce
space," said Brett Hurt, founder and CEO of Bazaarvoice. "As more and more
retailers worldwide embrace the customer voice as a key brand and marketing
tool, Bazaarvoice is poised for rapid growth - and Ken is the perfect person to
lead our company`s financial strategy."

Saunders has broad experience managing and driving the financial growth of both
private and public companies. From the time he joined HNC, for example, the
company generated market value growth from approximately $100 million to over $2
billion. During his tenure as CFO of Fair Isaac, he managed revenue growth from
$350 million to $700 million. As CFO of Peregrine, Saunders rebuilt the
company`s finance and support infrastructure after bankruptcy, and managed
global finance and accounting, tax, internal audit, investor relations, sales
operations, IT, and facilities, before helping engineer a $400 million sale to
HP. Since 1991, he has directly worked on over 50 mergers, acquisitions, and
divestitures, including related SEC and antitrust filings and approvals in both
the US, London, and Asian markets.

Saunders` appointment caps off a year of explosive growth for Bazaarvoice. The
company doubled its worldwide client base in 2008 and has now served nearly 20
billion pieces of product-related user-generated content in 20 languages.
Bazaarvoice is the market leader in social commerce worldwide, serving more than
300 top brands worldwide.

About Bazaarvoice

Bazaarvoice offers outsourced technology, services, analytics, and expertise to
help companies enhance the online shopping experience with social commerce
applications that drive sales. Bazaarvoice Ratings & Reviews, Ask & Answer, and
Stories deliver immediate success by minimizing implementation risk and
maximizing the strategic impact of user-generated content through complete
customization, deep integration, community management, advanced analytics,
search engine optimization, and syndication across the Web and to offline
channels.

Bazaarvoice's recent awards include the 2008 ClickZ Marketing Excellence Award
for Best Social Media Marketing Platform and the Austin Business Journal's 2007
Tech Innovator Award. Bazaarvoice currently serves over 300 eCommerce leaders
including Borders, Dell, Macy`s, Office Depot, Inc., Overstock.com, PETCO, P&G,
QVC, Sears, and ZipRealty. The company has headquarters in Austin, TX, and
offices in London, Paris, and Singapore. For more information, please visit the
company`s Web site at www.bazaarvoice.com, read the blog at www.bazaarblog.com,
or email info@bazaarvoice.com.

Bazaarvoice
Renee Newby, 757-651-6554
renee@bradypr.com

Copyright Business Wire 2009