After A Profitable 2008, Award-Winning Sales Simplicity Software Now Counts 235 Builder Clients

Builders Opt for Sales Simplicity Because Its Powerful Sales & Marketing Tools
Can Drive New-Business & Generate Revenue Under Any Market Conditions
CHANDLER, Ariz.--(Business Wire)--
Sales Simplicity Software, the widely acknowledged leader in sales automation
and CRM for the construction sector, announced today that 2008 was a year of
strong growth and profit, which is all the more remarkable because Sales
Simplicity Software consistently defied historical down housing markets to
achieve record sales.

An award-winning application, widely seen as the industry`s leading sales
automation tool, Sales Simplicity added nearly two dozen new builders to its
user base in 2008. The reason universally cited by the builders who choose Sales
Simplicity is the software suite offered them a powerful sales and marketing
tool that consistently drove new business and generated revenues in any market
conditions. The builders that Sales Simplicity added to its roster were an
international group, with strong sales in the U.S., Canada, and even Costa Rica.

"We are very much driven by our valued client base," said company president
Barry Forbes. "Builders consistently indicate a need for the ability to generate
revenue through easy-to-use tools that worked from a single SQL database.
Further, they want to manage prospects, eleads, CRM, selections, contracts,
marketing, reporting, and eblasts, while accessing that same database. We have
delivered that capability in an exemplary, award-winning product, and it`s paid
off handsomely."

Sales Simplicity will once again be displaying at IBS in Las Vegas, from January
20-24, at Booth #C4891.

To add to its strong 2008 sales, Sales Simplicity Software will continue to
demonstrate its innovation and industry-leading status by introducing two new
enterprise software capabilities in early 2009.

About Sales Simplicity

Sales Simplicity Software, Inc., based in Chandler, Arizona, is the creator and
marketer of leading sales automation, CRM, marketing and eLead management tools
for new single-family, semi-custom and custom homes; condo and multi-family
builders; developers and new-home realtors; and, apartment sales and rental
agents.

With its new enterprise sales management, Sales Simplicity is reaching beyond
the construction industry with a new range of capabilities. For more information
about Sales Simplicity, call (480) 892-2500 or visit www.SalesSimplicity.net.

Sales Simplicity
John Wagner, 919-796-9984
jdwagner@wagnerpr.com

Copyright Business Wire 2009