Cadent Signs iTero Distribution Agreements with Henry Schein, Benco, Burkhart, and Goetze

* Reuters is not responsible for the content in this press release.

Mon Feb 2, 2009 10:03am EST

CARLSTADT, N.J.--(Business Wire)--
Cadent, the leading provider of 3-D digital solutions for the orthodontic and
dental industries, today announced that the company has signed distribution
agreements and began sales with Henry Schein, Inc. (NASDAQ: HSIC), Benco Dental,
Burkhart Dental, and Goetze Dental. Under the terms of the agreements, Henry
Schein, Benco, Burkhart, and Goetze will market the iTero digital impression
system to the more than 100,000 dental professionals they collectively reach
every two to three weeks. 

In 2008, the iTero installation base increased to more than 600 systems and the
company experienced a 500 percent increase in case volume. iTero users have an
extremely high utilization rate, with more than 90 percent of their impressions
conducted digitally. Additionally, the combined Cadent iTero and OrthoCAD
divisions processed over 350,000 cases in 2008 and more than 1.6 million cases
cumulatively. 

"Our company has successfully marketed direct-to-dentists since the launch of
iTero in early 2007. Since that time, Cadent has established an enthusiastic and
loyal user base across North America and we are implementing this channel
strategy to accelerate iTero`s adoption and maintain its leadership position in
the expanding digital impression segment. In keeping with our philosophy of
superior customer service, this distribution network provides dentists with a
choice of distributor in every U.S. market," said Terence J. Gunning, chief
executive officer of Cadent. "Our distribution partners enjoy a close
relationship with their customer base. Their ability to consistently provide a
high level of service across a very broad scale was a key factor in moving
forward. We believe this distributor network will enable Cadent to rapidly
accelerate market access to iTero." 

Cadent iTero

iTero technology utilizes a ground breaking powder-free intra-oral scanner that
takes digital images to capture the 3-D geometry of the tooth preparation area.
The digital model is magnified and displayed while the patient is still in the
chair. This enhanced visualization, plus real-time analytical tools, enables the
clinician to make adjustments as necessary before completing the scanning
process. Once the dentist approves the image, the file is sent electronically to
a Cadent-partnering dental laboratory. All of this takes approximately 3 minutes
of the clinicians` time. The laboratory reviews the digital file and sends it
electronically to Cadent`s manufacturing facility for milling into the physical
model. Cadent returns the physical model to the local dental laboratory which
applies the aesthetics and delivers the end result-a beautiful, precise-fitting
restoration-to the dentist, all within standard service times. 

iTero is commercially available throughout the United States and Canada. For
additional information on iTero, please visit www.cadentinc.com. 

About Cadent

Cadent is the leading provider of 3-D digital solutions for the orthodontic and
dental industries. The company services thousands of cases each week for a
rapidly expanding customer base. Cadent's offerings improve the efficiency and
effectiveness of orthodontic and dental treatments while increasing the revenue
of dental healthcare providers. The company is backed by a consortium of leading
venture capital investors including Apax Partners, Panorama Capital (J.P. Morgan
Partners), Pitango Venture Capital, STAR Ventures and SV Life Sciences. 





Cadent
Kerri Sebring, 800-577-8767
Director of Marketing
Kerri.Sebring@cadent.biz
or
Schwartz Communications
Jon Siegal or Erin Zwirn, 781-684-0770
cadent@schwartz-pr.com

Copyright Business Wire 2009

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