hybris To Exhibit at eTail West 2009 Supporting Its Expansion in The US Market

NEW YORK--(Business Wire)--
hybris (www.hybris.com), a leading multi-channel commerce and communication
software vendor, has announced that it will be exhibiting at the eTail West 2009
event being held in Phoenix, Arizona from 23 to 26 February 2009.hybris will be
at the event (stand no, 55) with its US partner Arvato Systems North America
Inc.hybris first announced its formal entry into the US market at Internet
Retailing 2008, and has since been building its profile in the US market through
its partnership with Arvato Systems, including the opening of an office in New
York.

At eTail West 2009 hybris will be showcasing its multi channel commerce
solutions around PIM, print, call centers and B2B/B2C e-commerce and will also
be moderating the Digital Day sessions on 25 February 2009.

Speaking about its participation at this key US event, Carsten Thoma, Managing
Director of hybris US, said; "Following our entry in to the US in 2008 we have
seen good progress in getting traction in this key market.With existing
customers such as Adidas, Reebok, Toys´R´Us, Brightpoint, Bobcat and Henkel, we
look forward to meeting attendees at eTail West and continuing our US expansion
in 2009."

If you are interested in an interview with Carsten Thoma (MD of hybris US)
please email James Cooper (jcooper@ascendcomms.net) or register:
www.hybris.com/etail2009

To download a free copy of the recent Forrester report "The Forrester Wave: B2C
eCommerce Platforms,Q1 2009" that features hybris as a leading vendor in this
space, please visit: www.hybris.com/forrester

About hybris

hybris is a leading vendor of multi-channel commerce & communication software.
Its clear vision about the need for consistency, co-ordination and
personalization of information across all channels and throughout all phases of
the customer lifecycle has resulted in the development of an integrated solution
which supports the industrialization and automation of communication, sales and
support processes. It is spearheading innovation in this field, enabling
businesses to communicate and sell across all channels in a consistent and
effective way. Established in 1997, hybris has a proven track record of
profitability and growth, with ambitious expansion plans for the future.
Headquartered in Munich, it has offices in the US, UK, Netherlands, Switzerland
and Sweden. Its international presence is extended via a dedicated network of
business and technology partners across Europe and the USA. It has over 150
customers worldwide running more than 1.500 websites "powered by hybris".
Customers are global brands from retail and manufacturing industries, including
Norgren, TUI, Lufthansa, Puma, Ulla Popken, Reebok, Grundfos, Kaiser & Kraft,
Demag, Sika, Bunzl UK & Ireland, Phonak and Bechtle.

Ascendant Communications
James Cooper, +44 208 334 8041
jcooper@ascendcomms.net
or
hybris
Robert Clara
robert.clara@hybris.com

Copyright Business Wire 2009