New Independent Survey Reports Salesforce.com Customers are Growing Their Businesses...
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New Independent Survey Reports Salesforce.com Customers are Growing Their
Businesses with Cloud Computing
Salesforce CRM customers report exceptional business results: 34% revenue
growth, 17% profit margin improvement, and 25% increase in overall customer
satisfaction
Free from the high costs of software, salesforce.com customers confirm that
cloud computing is the right answer for right now
SAN FRANCISCO, Feb. 11 /PRNewswire-FirstCall/ -- Salesforce.com (NYSE: CRM),
the enterprise cloud computing company, today released the results of its
biannual customer satisfaction survey of more than 3,000 global customers
conducted by independent research firm MarketTools Inc., in December 2008. The
business executives surveyed are growing their businesses using Salesforce CRM
with a reported 34 percent increase in revenue growth, 17 percent increase in
profit margin improvement, and a 25 percent increase in overall customer
satisfaction. They are also controlling costs using Salesforce CRM with a 23
percent decrease in customer service and support costs and a 27 percent
increase in sales productivity.
(Logo: http://www.newscom.com/cgi-bin/prnh/20050216/SFW105LOGO)
"In times like these, Salesforce CRM customers are continuing to experience
significant success due to our cloud computing model, which frees them from
the high cost and constraints of traditional software," said Marc Benioff,
chairman and CEO at salesforce.com. "It is critical in today's economy that
customers are able to grow their businesses and not their costs. We are proud
of the successes our customers are experiencing with Salesforce CRM."
"We had a 44% increase in sales revenue," said Gigi Ochoa, Business Systems
Developer, NetQos.
"Salesforce CRM has been a great investment for us," said Doug Liljegren,
Director of Sales Operations, Data Systems International. "It has improved
visibility to our global sales opportunities, accelerated our sales processes
and enabled us to better analyze our sales territories across multiple lines
of business. It will be a great tool to maintain sales volume in this current
economy."
Demonstrating the loyalty of salesforce.com's customer base, 94 percent of
customers surveyed indicate they "definitely" or "probably will" continue to
use Salesforce CRM in the future. Ninety-two percent indicate they
"definitely" or "probably will" recommend Salesforce CRM to others. In fact,
77 percent of those surveyed have already recommended salesforce.com to a
colleague.
The survey also found that Salesforce CRM is yielding a strong return on
investment for its customers. The business executive respondents in the survey
report rapid time-to-benefit with Salesforce CRM implementations taking an
average of 44 days without the burden of having to purchase, install or
maintain software or infrastructure. They also report achieving an average
return on investment of 65 percent in less than one year of implementing
Salesforce CRM.
In addition, these same executives report achieving the following business
improvements with Salesforce CRM:
-- 52% Increase in lead volume
-- 36% Increase in service and support productivity
-- 33% Increase in lead conversion rate
-- 30% Increase in customer retention
-- 27% Increase in win rates
Overall, Salesforce CRM's highest customer satisfaction rating continues to
come from the reliability of the Salesforce service. Salesforce CRM benefits
from the proven security, reliability and scalability of the multi-tenant
Force.com platform, which allows salesforce.com to continuously deliver new
applications and features seamlessly to all 51,800 customers. Other top
customer satisfaction ratings are the consistency and readability of the
Salesforce CRM user interface; ease of use; and depth of CRM features.
About CustomerSat, Inc.
CustomerSat, acquired by MarketTools, Inc. in 2008, is the leading provider of
real-time enterprise feedback management systems. With solutions designed to
capture data from a variety of "touch points," CustomerSat helps clients
pinpoint actions and prioritize efforts to help optimize business performance
and provides executives across the management enterprise with customized
reports and analytics.
About salesforce.com
Salesforce.com is the enterprise cloud computing company. The company's
portfolio of SaaS applications, including its award-winning CRM, available at
http://www.salesforce.com/products/, has revolutionized the ways that
customers manage and share business information over the Internet. The
company's Force.com PaaS enables customers, developers and partners to build
powerful on-demand applications that deliver the benefits of multi-tenancy
across the enterprise. Applications built on the Force.com platform, available
at http://www.force.com/, can be easily shared, exchanged and installed with a
few simple clicks via salesforce.com's Force.com AppExchange marketplace
available at http://www.salesforce.com/appexchange/.
As of October 31, 2008, salesforce.com manages customer information for
approximately 51,800 customers including ABN AMRO, Dow Jones Newswires, Japan
Post, Kaiser Permanente, KONE, Sprint Nextel, and SunTrust Banks. Any
unreleased services or features referenced in this or other press releases or
public statements are not currently available and may not be delivered on time
or at all. Customers who purchase salesforce.com applications should make
their purchase decisions based upon features that are currently available.
Salesforce.com has headquarters in San Francisco, with offices in Europe and
Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM".
For more information please visit http://www.salesforce.com, or call
1-800-NO-SOFTWARE.
Copyright (c) 2009 salesforce.com, inc. All rights reserved. Salesforce and
the "no software" logo are registered trademarks of salesforce.com, inc., and
salesforce.com owns other registered and unregistered trademarks. Other names
used herein may be trademarks of their respective owners.
SOURCE Salesforce.com
Erin O'Keeffe of salesforce.com, +1-415-536-6150, eokeeffe@salesforce.com
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