EnCirca Accepting .tel Open Registrations

Available on March 24

BOSTON, March 24 /PRNewswire/ -- Open registration for the new sponsored
top-level domain .tel begins today. EnCirca, a leading domain registrar, is
accepting applications now at
http://www.encirca.com/html/tel-registration.shtml.

Touted as having the "potential to become a phone book for the Internet" by
The New York Times, .tel is one of the biggest innovations in domain industry.

"We are anticipating huge interest in the .tel open registration, by
individuals and businesses alike. Users can manage and list all their contact
information, such as their mobile phone number, work phone number, email
address, and Skype user name, from a simple dashboard in real time," says
Thomas Barrett, President of EnCirca. "We're excited to offer this unique
product to our customers."

Individuals and businesses interested in being included in the .tel directory
do not have to maintain a website, because a .tel domain provides each user a
named listing with unlimited contact information in a global directory. The
directory is accessible from any device connected to the Internet, such as a
cellphone. The addition of a user's contact information requires no technical
skill to set up. Additionally, the .tel domain is search engine optimized
through its ability to store indexed keywords, providing additional content
for branded discoverability on the web. All of this is provided without any
further investment over and above the cost of purchasing the .tel domain name.

"We are urging our customers to pay attention to .tel. To secure your
preferred name, you'll need to register early. As more people use mobile
devices to access the Internet, a .tel domain is going to be particularly
relevant in locating contact information online," says Barrett.

Visit http://www.encirca.com to register. Open registrations begin March 24,
2009 at 11:00 a.m. EDT.

EnCirca was formed in 2001 and is accredited by the Internet Corporation of
Assigned Names and Numbers (ICANN) and is an approved ICANN registrar for the
.dot-tel domain, operated by Telnic Limited, the ICANN registry authorized to
operate the .tel top-level domain. For more information, please visit
http://www.encirca.com.

Media Contact:

Kate Kalmakis Moran
EnCirca
pr@encirca.com
+1.781.942.9975

This release was issued through eReleases(TM). For more information, visit
http://www.ereleases.com.

SOURCE EnCirca

Kate Kalmakis Moran of EnCirca +1-781-942-9975, pr@encirca.com