Save the Planet as Only a Monster Can in Activision's Monsters vs. Aliens(TM) Video...

Save the Planet as Only a Monster Can in Activision's Monsters vs. Aliens(TM)
Video Game

SANTA MONICA, Calif., March 24 /PRNewswire-FirstCall/ -- When aliens attack,
monsters fight back in Activision Publishing, Inc.'s (Nasdaq: ATVI) Monsters
vs. Aliens(TM), the video game based on the highly anticipated 3D feature film
from DreamWorks Animation SKG, Inc. (Nasdaq: DWA), which will debut on March
27. Starting today, gamers can experience heart pounding action and silly
antics as they lead a dynamic team of misfit monsters on a mission to protect
earth from destruction.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090324/LA87956)

"Monsters vs. Aliens allows players to control the characters from the film
and use their unique abilities to battle alien enemies throughout the game,"
said Rob Kostich, head of marketing for licensed properties, Activision
Publishing, Inc. "Players invite a friend to grab a Wii Remote(TM) or
controller and join forces at any time to help clear enemies, collect monster
DNA and overcome obstacles as their favorite monster heroes."

The Monsters vs. Aliens video game calls players into action to battle against
Gallaxhar and his alien robot army. Taking on the roles of The Missing Link,
the macho half-ape, half-fish; the gelatinous, indestructible and always
hungry B.O.B.; and Ginormica, the 49-foot-11-inch tall woman, gamers team up
with the helpful genius Dr. Cockroach, Ph.D. and Insectosaurus, the 350-foot
tall grub to defeat the alien invaders. Players master the unique and diverse
abilities of each character as they ooze, brawl, skate, puzzle solve, climb,
crawl, jump and race through more than 20 levels on Earth and through outer
space.

Monsters vs. Aliens was developed for the console and PC platforms by Beenox,
Inc. and for Nintendo DS by Amaze Entertainment.

The game is available for the Xbox 360(R) video game and entertainment system
from Microsoft, Wii and the PLAYSTATION(R)3 computer entertainment system for
a suggested retail price of $49.99; the PlayStation2 computer entertainment
system and Nintendo DS for the suggested retail price of $29.99 and Games for
Windows(R) for a suggested retail price of $19.99. The console and Game for
Windows versions have been rated "E10+" (Cartoon Violence, Comic Mischief);
the handheld game has been rated "E" (Comic Mischief, Mild Cartoon Violence)
by the ESRB.

For more information on the Monsters vs. Aliens video game, please visit
www.MonstersvsAliensGame.com.

About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a
leading worldwide developer, publisher and distributor of interactive
entertainment and leisure products.

Activision Publishing maintains operations in the U.S., Canada, the United
Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands,
Australia, Japan and South Korea. More information about Activision and its
products can be found on the company's website, www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this
press release that involves Activision Publishing's expectations, plans,
intentions or strategies regarding the future are forward-looking statements
that are not facts and involve a number of risks and uncertainties. Activision
Publishing generally uses words such as "outlook," "will," "could," "would,"
"might," "remains," "to be," "plans," "believes," "may," "expects," "intends,"
"anticipates," "estimate," future," "plan," "positioned," "potential,"
"project," "remain," "scheduled," "set to," "subject to," "upcoming" and
similar expressions to help identify forward-looking statements. Factors that
could cause Activision Publishing's actual future results to differ materially
from those expressed in the forward-looking statements set forth in this
release include, but are not limited to, sales levels of Activision
Publishing's titles, shifts in consumer spending trends, the impact of the
current macroeconomic environment, the seasonal and cyclical nature of the
interactive game market, Activision Publishing's ability to predict consumer
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acquisitions and the identification of suitable future acquisition
opportunities, Activision Blizzard's success in integrating the operations of
Activision Publishing and Vivendi Games in a timely manner, or at all, and the
combined company's ability to realize the anticipated benefits and synergies
of the transaction to the extent, or in the timeframe, anticipated, and the
other factors identified in Activision Blizzard's most recent annual report on
Form 10-K and any subsequent quarterly reports on Form 10-Q. The
forward-looking statements in this release are based upon information
available to Activision Publishing and Activision Blizzard as of the date of
this release, and neither Activision Publishing nor Activision Blizzard
assumes any obligation to update any such forward-looking statements.
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to be incorrect. These statements are not guarantees of the future performance
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cause actual results to differ materially from current expectations.

Monsters vs. Aliens(TM) & (C) 2009 DreamWorks Animation L.L.C. All rights
reserved. Game (C) 2009 Activision Publishing, Inc. Activision is a registered
trademark of Activision Publishing, Inc. All rights reserved.

All other trademarks and trade names are the properties of their respective
owners.

SOURCE Activision Publishing, Inc.

Monica Pontrelli, Jr. Publicist of Activision Publishing, Inc.,
+1-310-255-2518, Monica.Pontrelli@activision.com