Michael Konin Brings Years of Client Service and Strategic Planning Expertise to...

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Tue Mar 24, 2009 6:10pm EDT

Michael Konin Brings Years of Client Service and Strategic Planning Expertise
to TMX Interactive

CONSHOHOCKEN, Pa., March 24 /PRNewswire/ -- TMX Interactive (TMX), an
independent technology, marketing and award-winning creative agency, continues
to expand their strategic focus with the addition of Michael Konin as Vice
President, Client Services and Strategy. Michael brings years of account
management, strategy and business development expertise to TMX.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090324/PH88589)  

"As the role of interactive marketing becomes more and more central in
customer relationships, Michael is part of our commitment to our clients'
overall strategic marketing plan," said TMX CEO Debra Brown.

In his new role, Michael will be responsible for building client relationships
and looks to further integrate creative, technology and strategic approaches
in powerful client deliverables. According to Konin, "I was immediately
attracted to the entrepreneurial feel of TMX. The key components are in place
and it's an agency that's in the right place, at the right time, with the
right tools."

Prior to joining TMX, Michael was Senior Director, Strategic Account
Management at Cadient Group, an interactive firm specializing in
pharmaceutical brands. In that role, he was responsible for managing client
brand groups and relationships, with a focus on precision driven programs,
strategies, and tactical thinking to help clients build their brands. His work
included a wide range of Rx and OTC drugs targeting both healthcare
professionals and consumers. Michael has also held positions as Vice
President/Executive Producer-Marketing & Business Development at Medical
Broadcasting Company and Executive Producer at Shooters Post & Transfer, both
in Philadelphia.

As TMX Interactive celebrates their 10th year in business with a "Thrive, not
just survive" philosophy, the company is leveraging recent successes with
their technology and scaling to suit opportunities caused by sales force
reductions, reduced spending in mass marketing and an increased focus on the
efficiencies of B2B interactive communications. The addition of Michael Konin
to the leadership team is part of the continuing efforts to offer more
strategic opportunities to clients and their customers.

Michael currently resides in Lafayette Hill, Pa., with his wife and three
children.

Founded in 1999, TMX is based in Conshohocken, PA. Clients include LG Mobile,
Astra Zeneca, Heartland Payment Systems, Northwestern Mutual, Sony
Entertainment, Siemens and others. Working in partnership with its clients,
TMX delivers effective, measurable solutions across the pharmaceutical,
financial services, technology, B2B and consumer sectors.

For more information, please contact Jim Gatch at 610-897-2530 or email
jgatch@tmxinteractive.com.

SOURCE  TMX Communications

Jim Gatch of TMX Communications, +1-610-897-2530, jgatch@tmxinteractive.com
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