Travelzen's 'Truly Hassle-free' Web Service Transforms China's Travel Industry

SHANGHAI, China, March 24 /PRNewswire-Asia/ -- Travelzen today announced
the launch of a 'Truly Hassle-free' Travelzen.com website that will set new
benchmarks in business and leisure travel in China. Guaranteeing both prices
and availability, the new site will also eliminate the annoying last-minute
increases in quoted prices that have long handicapped the development of
China's online travel industry.
The impressive result of 2 years' intensive R&D, the new website will see
Travelzen become the first travel provider in China to offer a genuinely
world-class end-to-end online travel experience. Leveraging its 'Truly
Hassle-free' transaction model, Travelzen.com will free travelers from the
outmoded 'find online, pay offline' model still widely used by many Chinese
travel agents. With its state-of-the-art technologies and strong global links,
the new site represents the dawn of an exciting new era for airline passengers
and hotel guests.
Until now, those purchasing flights or hotel rooms in China could never be
100% sure the prices they saw online were actually available because of
shortcomings in existing technologies and business models. In guaranteeing
both prices and availability, Travelzen.com means travelers will no longer
have to suffer these annoying discrepancies.
Says Travelzen CEO Ted Sze: "Our 'Truly Hassle-free' website's powerful
proprietary purchasing and reservation systems represent a new dimension in
convenience for Chinese travelers. With just a few clicks of their mouse,
customers can now complete their entire search and purchase process in just
four simple steps. Best of all, those visiting our site can be 100% sure that
the prices they see are the prices they will pay and include no hidden
extras."
Travelzen.com incorporates sophisticated technologies that obtain
up-to-the-second offers and prices from many leading airlines and hotels. This
truly global purchasing platform then delivers the best possible prices and,
most importantly of all, enables immediate online purchasing. Covering all
domestic and international Chinese flights, plus over 5,000 hotels in 250
Mainland cities, the new site places Travelzen at the cutting edge of the
global travel industry.
While China's internet usage has expanded phenomenally, growth in the
country's online travel sector has remained sluggish. According to
authoritative international research group, iResearch, China's travel industry
is now worth around RMB 900 billion annually. A mere RMB 850 million or just
0.1% of this total is generated online. Compared to online shares of 32% in
the United States and 12% in Europe, this sector's growth in China has vast
potential.
"In bringing world-class online travel standards to China, Travelzen will
not only raise the customer service bar but ultimately help transform the
country's entire travel industry," said Mr. Sze. "Empowered by our 'Truly
Hassle-free' business model, ultra-sophisticated technologies and a visionary
management team, Travelzen is perfectly placed to benefit from the resultant
expansion."
"Incorporating the most advanced technologies now available, Travelzen.com
offers 24/7 streamlined customer service in both Chinese and English. This is
a gigantic leap forward in terms of both purchasing efficiency and service
quality. Our 'Truly Hassle-free' promise is also echoed in the 'zen' in our
name. When visiting Travelzen.com, travelers will never again have to worry
about unforeseen price increases, unavailability or unexpected hidden extras.
Ultimately, everything we do underlines our commitment to giving customers
better service," Mr. Sze added.
Travelzen was established in August 2007 as a joint venture enterprise
that is headquartered in Hong Kong. In addition to leading Chinese airline
ticketing agent, Shanghai Ever Bright Town Intl. Travel Agency Co., Ltd., its
key backers include a respected international private equity group. While many
companies are seeing their revenues fall because of the current financial
crisis, Travelzen's 'Truly Hassle-free' operating model has made it one of the
fastest growing players in the Internet industry. In just over eighteen months
since first starting to develop its technologies, the company's workforce has
grown from 3 to over 200 employees. Travelzen will continue to set the pace in
innovation within the Chinese travel industry by further expanding its range
of domestic and international transportation, local tours and other travel
products.
About Travelzen.com
Travelzen provides comprehensive business and leisure travel services
worldwide and is committed to ensuring its customers can buy air tickets and
hotel rooms at the best available online price. In redefining online travel
convenience and customer service, Travelzen has pioneered a 'Truly
Hassle-free' business model.
Travelzen was established in August 2007 and is a joint venture between
leading Chinese air ticketing agent, Shanghai Ever Bright Town Intl. Travel
Agency Co., Ltd. and a reputable international private equity group. In
addition to its Hong Kong headquarters, the company now operates offices in 7
major Chinese cities, including Shanghai, Beijing, Chengdu, Dalian, Guangzhou
and Zhuhai.
Travelzen is operated by an international management team made up of elite
professionals with an average of 15 years' specialist experience in various
travel-related industries. To ensure its sustained success, the company has
built close working partnerships with many world renowned local and foreign
hotel chains, airlines, banks, credit card issuers, third-party online payment
platforms and travel agents.
Before joining Travelzen, company CEO Ted Sze was founder and CEO of
QuotePower, a successful online transaction system and information product
provider.
Shanghai Ever Bright Town Group (EBT) is a large-scale travel specialist,
which is renowned for providing airline tickets, conferences, room bookings
and freight. The annual turnover of EBT's wholesale ticketing service
currently exceeds RMB 2 billion.
Travelzen: http://www.Travelzen.com
SOURCE Travelzen.com

Shirley Li of Travelzen.com Co., Ltd., +86-021-3460-1200, or cell,
+86-138-1850-7687, or shirley.li@travelzen.com; Or Maggie Yang of Shunya PR,
+86-021-5169-2066 x1227, or cell, +86-136-3662-2189, or
maggie.yang@shunyagroup.com