Perez Hilton Throws Another Epic Event

* Reuters is not responsible for the content in this press release.

Tue Mar 24, 2009 6:00am EDT

SURPRISE PERFORMANCE BY KANYE WEST CLOSES SXSW

INCREDIBLE PERFORMANCES FROM LITTLE BOOTS, LADYHAWKE, YELLE AND MORE

AUSTIN, Texas, March 24 /PRNewswire/ -- Famed Blogger and music
enthusiastPerez Hiltonpartnered with Dell to bring his signature "One Night
In..." series to Austin for a second time during the 2009 SXSW festival on
Saturday night. Hilton hosted the most anticipated party of this year's SXSW
in a pink dazzling, "perez-licious" get-up and wrapped up the festival with a
surprise performance byKanye West.

(Photo:  http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-a)
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(Photo:  http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-d)

The party kicked off with comedian Margaret Cho, followed by surprise act
Indigo Girls. The night carried on with performances by amazing artists
including Ladyhawke, Yelle, Little Boots, Solange, Ida Maria, Thunderheist,
Rye Rye, Natalie Portman's Shaved Head, Aaron LaCrate, Kraak and Smaak and
Jeppe.

"It was all about the music, and we had some of the most amazing women and
divas from all over the world, and from all different musical genres,
performing on one stage - on one truly special night," said Hilton. "Dell
really knows how to throw a party and that was evident by the great crowd and
energy that this event produced."

The audience was in for a huge surprise when Kanye West rocked the stage with
a 30-minute set jam-packed with hits about half way into the party. The
awe-struck crowd went crazy. The venue was filled with music enthusiasts,
artists and celebrities alike. The star-studded event was host to actress and
musicianJuliette Lewis, actress/fashion designer/musician Taryn Manning, actor
Ethan Suplee from the cast of "My Name is Earl," Jamie Burke, the new face of
ck one, and Mandy Lauderdale.
 
The "One Night In..." series, which premiered in Austin last year, has boasted
a stellar array of international acts and has been credited with ushering a
host of new talent into the spotlight. Artists that have performed throughout
the series have included: Katy Perry, Lady GaGa, The Ting Tings, Estelle,
Mika, Eric Hutchinson, and N.E.R.D., to name a few. Since its debut, Perez
Hilton has taken "One Night In..." across the globe with events in Toronto,
New York City and Liverpool. 

As a part of their partnership with Hilton, Dell is bringing the party to
Perez fans worldwide with in-depth, exclusive online coverage of the event at
the Dell Lounge. To watch band performances, red carpet moments and
behind-the-scenes footage, sign up at www.delllounge.com/perez to get a secret
link that will grant VIP access to the party via the web. 

"Dell inspires people to look at technology as an expression of style and
individualism," said Susan Kittleson, Director of Americas Consumer Marketing
for Dell. "We're thrilled to team with Perez Hilton to support great music and
make content available to people who are passionate about music."

In the back of the venue Dell provided a Dell Lounge Playground with a full
swingset and slide. In addition, a Dell Mini bar was set up allowing attendees
to update their social networking pages and more. Additional sponsors who
helped make the event a success included Alize, Dos Equis, Cafe Bustelo, FUZE
Beverage, FIJI water, Tito's Vodka, Red Bull and Parkside Restaurant. 

About Dell:
Through innovative experiential programs like last year's Dell Summer Rocks
music festival tour featuring the Dell Dome, and now Perez Hilton'sOne Night
in Austin, Dell helps passionate fans celebrate the beautiful collision of
technology and music. Products like the Dell Inspiron Minis and Wasabi
handheld wireless printer and shopping experiences like the Dell Design Studio
are redefining value, personalization and customization for connected mobile
lifestyles.
About Perez Hilton:
Cubano and Miami Native Perez Hilton is the Internet's most notorious gossip
columnist. The LA Times calls Perez, "like US Weekly, the Star, the Enquirer
and Life & Style all rolled into one sweet yet snarky, sagacious yet salacious
gay man." Perez was named the #1 Web celebrity for 2007 and 2008 by Forbes
Magazine and as one of the 15 most influential Hispanics in the US by People
en Espanol. 

Since launching in 2004, PerezHilton.com has become one of the leading go-to
sites for celebrity news. In February 2008, eMarketer identified
perezhilton.com as one of the top 5 websites for college aged women, beating
out MySpace! The UK's prestigious Observer newspaper named perezhilton.com
(#6) one of the 50 most powerful blogs. In May 2008, Perez kicked off a daily
nationally syndicated radio show in 7 of the top 10 markets in North America.
Perez has also become a celebrity in his own right. In 2007 he premiered his
own show, What Perez Sez on VH1. Appears on television (ABC, CNN, E! News,
Dateline, NBC, MTV, VH1, and Much Music); and has been featured in the L.A.
Times, The Wall Street Journal, Paper Magazine, CBS News, US Weekly and
InTouch Weekly and many more. Recently Master P. launched his mobile website
at m.perezhilton.com, now his gossip gangsters can be updated anywhere they
go!





SOURCE  Dell

Giant Noise, Jada Williams, +1-646-649-4933, jada@giantnoise.com; or
Entertainment Fusion Group, Joyce Sevilla, +1-310-432-0020, ext. 108,
Joyce@efgpr.com; or BMF Media Group, Bruce Starr, +1-212-591-0101,
bruce@bmfmedia.com; or Dell, Bob Kaufman, +1-512-723-5494,
Bob_Kaufman@dell.com
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