The Verizon Wireless Retail Evolution Continues

Company to Open 560 Additional Evolution-Design Stores in '09

BASKING RIDGE, N.J., March 30 /PRNewswire/ -- Verizon Wireless customers from
coast to coast will have more opportunities to experience a high-tech,
hands-on experience with the latest wireless voice, data, music and video
services as Verizon Wireless rolls out its Evolution Store design in 560
additional locations nationwide in 2009.

"We will continue to make the best wireless shopping experience in the
industry even better by introducing our Evolution Store design in new stores
and converting additional existing stores throughout the remainder of the
year," said Jack Plating, executive vice president and chief operating officer
of Verizon Wireless. "Our Evolution Stores are a hit with new and prospective
customers who can get a hands-on experience with our innovative products and
services and take advantage of our award-winning customer support, all in one
convenient retail location."

Introduced nationally last year, the fresh, new design will be featured in 830
company-owned Communications Stores nationwide by the end of the year (see
below a list of Evolution Stores opened to date this year). The company also
will introduce a new design that will give customers greater access to live
phones at 28 free-standing company kiosk locations around the country.

The state-of-the-art Evolution Store design introduces new and innovative
integrated systems, store configuration and operational enhancements designed
to increase customer satisfaction and streamline the sales process. The newest
innovation, introduced in all Verizon Wireless Communications Stores, is the
company's innovative and unique sales software system: SHOPP (Streamlined
Hybrid Order Processing Path), which was developed exclusively by Verizon
Wireless to speed the sales process. Additional store features include:
-- Automated greeter kiosks where customers can check in and list their
wireless needs so representatives can quickly assist them, allowing
them
to browse the store if there's a wait, without losing their place
in line.
-- A dedicated demo zone that allows customers to explore, experiment and
learn using interactive touch screen work stations or be guided by
knowledgeable sales staff.
-- A broad range of Verizon Wireless products and services that are on
display. Unlike most other wireless retailers, this includes more than
70 working phones, smartphones, PC cards and other wireless devices
that
customers can examine and use to make live test calls.
-- Expert sales, customer service and technical support representatives
who
are available and dedicated to providing the best customer experience
in
wireless.

For more information about Verizon Wireless products and services, visit a
Verizon Wireless Communications Store, call 1-800-2 JOIN IN or visit
www.verizonwireless.com.

About Verizon Wireless

Verizon Wireless operates the nation's most reliable and largest wireless
voice and data network, serving more than 80 million customers. Headquartered
in Basking Ridge, N.J., with more than 85,000 employees nationwide, Verizon
Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone
(NYSE and LSE: VOD). For more information, visit www.verizonwireless.com. To
preview and request broadcast-quality video footage and high-resolution stills
of Verizon Wireless operations, log on to the Verizon Wireless Multimedia
Library at www.verizonwireless.com/multimedia.

Evolution Stores Opened To Date In 2009

Arizona

-- Oro Valley, Ariz.

California
-- Corona, Calif.
-- El Monte, Calif.
-- Glendora, Calif.
-- La Jolla, Calif.
-- San Francisco, Calif.

-- Westwood/Los Angeles, Calif.

Florida
-- Palm Harbor, Fla.

-- Orlando, Fla.

Georgia
-- Covington, Ga.
-- Smyrna, Ga.

-- Evans, Ga.

Indiana

-- Portage, Ind.

Massachusetts

-- Hadley, Mass.

Nevada

-- Henderson, Nev.

New Jersey
-- Hoboken, N.J.

-- Newark, N.J.

North Carolina
-- Burlington, N.C.

-- Waynesville, N.C.

Oregon

-- Eugene, Ore.

Pennsylvania

-- Stroudsburg, Pa.

Texas
-- Humble, Texas

-- San Antonio, Texas

Utah

-- West Valley City, Utah

SOURCE Verizon Wireless

Tom Pica for Verizon Wireless, +1-908-559-7516,
Thomas.Pica@verizonwireless.com