Skins Footwear Hires Bigfield Communications to Lead Public Relations Effort

NEW YORK--(Business Wire)--
Skins Footwear, innovators of patented interchangeable fashion footwear, has
hired BigField Communications to provide public relations and strategic
communications services starting immediately. The partnership will be key to
Skins as the company`s new spring line arrives in select retail stores in April.

"BigField has a depth and breadth of experience with innovative consumer-facing
brands, which was really important to us in our search for a PR and
communications partner," said Mark Klein, president and founder of Skins. "The
team at BigField has worked successfully with both emerging and Fortune 100
companies in footwear, technology and consumer markets, and they bring a level
of expertise that will help elevate the Skins brand and will support our
retailers while building consumer awareness."

BigField Communications is led by Kevin Ota, a public relations and
communications veteran who has worked with many prominent, innovative brands
including Nike, TiVo, Dell, Motorola, Hotwire.com, Xerox, and others.

The new spring collection from Skins features premium leathers and detailed
workmanship built around the framework of the company`s third generation Bone
and foot bed. The spring products are the initial result of the company`s new
partnership with manufacturers in Brazil.

As the Skins spring line arrives at retailers throughout the U.S., this week,
the shoes will be found at Footwear Etc. in northern California and San Diego;
Sportie LA in southern California; Casserd`s in San Francisco; Harry's in New
York City, James Davis in Memphis; Saxon Shoes in Richmond, Va.; Littles in
Pittsburgh; Hawley Lane, Conn.; Summerlin Shoes Las Vegas; The Walk Shop
Tallahassee; Battaglia in Miami and Aventura, Florida; Blue Sole Shoes
Philadelphia; Island Shoes Pawleys Island, S.C.; The Shoe Market Greenville,
N.C.; David Parker Shoes Nashville; and Bachrach stores in Nashville, Dallas,
McLean, Va., Oklahoma City, and Troy and Novi, Mich.

About Skins

Skins Inc. created and is continuing to further develop patented innovative
two-part, interchangeable footwear structures consisting of outer collapsible
"Skins" and an inner holistic orthopedic support section called the "Bone." The
design allows consumers to purchase one inner section, the Bone, and numerous
outer Skins, resulting in multiple style variations from the same pair of
quality Bones, always with the same feel and fit no matter which Skin is being
worn. Skins' objective is to create a new attire concept that allows and
encourages consumers to frequently change their footwear, while experiencing
equal comfort in all designs of shoes. This uniquely positions the Skins concept
between footwear and apparel industries. For more information, visit
http://www.skinsfootwear.com.

Forward-Looking Statements

Statements in this news release that are not historical facts are forward-
looking statements that are subject to risks and uncertainties. Words such as
"expects," "intends," "plans," "may," "could," "should," "anticipates,"
"likely," "believes," and words of similar import also identify forward-looking
statements. Forward-looking statements are based on current facts and analyses
and other information that are based on forecasts of future results, estimates
of amounts not yet determined and assumptions of management. Actual results may
differ materially from those currently anticipated due to a number of risks and
uncertainties beyond the reasonable control of the Company. These risks and
uncertainties include, without limitation, those detailed from time to time in
the Company's filings with the U.S. Securities and Exchange Commission, and
include, among others, its limited operating history; lack of profits from
operations; uncertain ability to raise additional funds on acceptable terms or
at all; ability to successfully design, manufacture and commercialize its
proposed product; its reliance on one unproven and undeveloped product type;
rapidly changing consumer demands for footwear products; un-established brands;
degree and nature of its competition; ability to employ and retain qualified
employees; and limited trading market for its common stock.

BigField Communications
Kevin Ota, 203-947-3693
kevin@bigfieldpr.com

Copyright Business Wire 2009