Broadway at the Beach Adds to Tenant List

MYRTLE BEACH, S.C., March 30 /PRNewswire/ -- Representatives from Broadway at
the Beach (www.broadwayatthebeach.com) today announced that eleven new
retailers will join the complex's comprehensive tenant mix. Broadway at the
Beach, the largest festival entertainment complex in South Carolina, is now
proud to offer Denim Exchange, Tsunami Surf Shop, U Rock, King Kong Sushi,
Sparkles (Where Stars are Born...), Mango's Swimsuit Boutique, Surf's Up,
Initial Touch, Loose Lucy's and Broadway Tourist Tips - Holiday Inn Club
Vacations. These retailers will open throughout 2009. Additionally, a 35,000
square foot WonderWorks interactive "amusement park for the mind" will be
added to the entertainment complex in Spring 2010.

"In addition to our endless entertainment options, outstanding dining and
unique attractions, tenant diversity is another reason why our guests continue
to visit the complex year-after-year," said Andy Tilmont, chief operating
officer for Burroughs & Chapin Company Inc. "We wish our newest retailers much
success."

For more information about Broadway at the Beach, call (843) 444-3200 or visit
BroadwayattheBeach.com.

About Broadway at the Beach
Broadway at the Beach is the largest festival entertainment complex in South
Carolina and is owned and operated by Burroughs & Chapin Company Inc. The $250
million attraction is set on 350-acres in the heart of Myrtle Beach and
features three theaters, 17 restaurants and more than 100 specialty shops as
well as attractions, nightclubs, and hotels, all surrounding the 23-acre Lake
Broadway. The complex is a past recipient of the South Carolina Governor's Cup
and was deemed the state's best travel destination by the South Carolina
Department of Parks, Recreation & Tourism. Last year, 13.6 million people
visited Broadway at the Beach, making it the region's most popular
destination.

Among Broadway at the Beach's restaurants are Hard Rock Cafe, Planet Hollywood
and Jimmy Buffett's Margaritaville. The complex also boasts three hotels, the
Hampton Inn, the Fairfield Inn and the Holiday Inn Express. Broadway at the
Beach is also home to the IMAX 3D Theatre, the award-winning Ripley's
Aquarium, Palace Theatre, Carmike's Broadway Cinema 16 and the Pavilion
Nostalgia Park, which features nine rides from the former Pavilion Amusement
Park, one of Myrtle Beach's most popular family attractions for more than 58
years. The complex's Celebrity Square includes a New Orleans-inspired
nightclub district.

SOURCE Broadway at the Beach

Erin Barrett, ebarrett@brandonadvertising.com, or Nancy Greene,
ngreene@brandonadvertising.com, Brandon Advertising and Public Relations,
+1-843-916-2000, brandonpr.com